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Captain of the Boston Celtics and 2008 NBA Finals MVP Paul Pierce Partners With Zagat Survey to Spotlight Healthy Dining in Boston
Date:4/8/2009

BOSTON, April 9 /PRNewswire/ -- Boston Celtics Captain Paul Pierce teamed up with Zagat Survey to present "A Spotlight on Boston Restaurants: Paul Pierce's Favorites for Healthy Dining", which highlights healthy tips for eating out at Zagat Survey's Most Popular restaurants in Boston. Utilizing the trusted ratings and reviews from Zagat's 2009/10 Boston Restaurants Survey, based on the opinions of 6,767 avid local diners, Paul Pierce's Favorites for Healthy Dining will be available soon at www.paulpierce.net.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090408/NY96894 )

Pierce's Truth Foundation published the separate guide along with Zagat, featuring Pierce's favorite healthy dishes at Zagat's Most Popular restaurants in Boston, plus advice for eating healthy when dining out, fitness tips, even his pre-game meal.

"The Truth On Paul's Pre-game Meal: Before every game, Paul eats the same nutritious-packed meal - grilled salmon, a baked potato and broccoli."

Pierce's guide has been developed to benefit his Truth Foundation, which offers programs and resources for underprivileged youth. The newest Foundation initiative, titled The Truth on Health, aims to curb childhood obesity and encourage healthy choices and activities. The Zagat guide will be part of an overall healthy-living campaign that will include events and appearances by Pierce to help further his initiative.

"In order to lead a successful life you need to live a healthy one," says Pierce. "I am thrilled to have collaborated with Zagat Survey to highlight ways for Bostonians to eat healthy while dining out. Even when I go out to eat - and I eat out all the time - I try to make healthy decisions."

The guides will be pocket-size to allow for easy reference when dining out, taking notes, or planning a work-out. It also has helpful website links and suggestions for parents to share with their kids. Information on where to get the guides will be available on www.paulpierce.net.

About Zagat Survey, LLC

Known as the "burgundy bible," Zagat Survey is the world's most trusted source for information about where to eat, drink, stay and play around the globe, and as such has become a symbol of quality. Zagat Survey rates and reviews airlines, restaurants, hotels, nightlife, movies, music, golf, resorts, shopping, spas and a range of other entertainment categories in more than 100 countries. It has been lauded as the "most up-to-date, comprehensive and reliable guides ever published" and as "a necessity second only to a valid credit card." Zagat content is available in print, on the web, on the mobile web, iPhone, BlackBerry and on TV. For more information, visit ZAGAT.com.

About "Spotlight on Boston Restaurants: Paul Pierce's Favorites for Healthy Dining"

"Spotlight on Boston Restaurants: Paul Pierce's Favorites for Healthy Dining" features Pierce's favorite healthy dishes at Zagat's Most Popular restaurants in Boston. This nonprofit endeavor supports Pierce's Truth Foundation, created in 2002 with the mission of providing educational and life-enriching opportunities for underprivileged youths by offering resources and programs that foster safe and stable environments. In 2008, Paul premiered The Truth Fund's newest initiative, The Truth on Health, a program to help empower and encourage young people to lead healthier lives in an effort to prevent obesity and illnesses that often come as a result, such as heart disease, high blood pressure and diabetes. Partners include USI Insurance, Mass in Motion and Floating Hospital for Children at Tufts Medical Center. For more information, please visit www.paulpierce.net.


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SOURCE Zagat Survey, LLC
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