4. San Diego 4. New York
5. Boston 5. Atlanta
Cities Most Addicted To Cities Least Addicted To
1. Boston 1. New York
2. Minneapolis 2. Philadelphia
3. San Diego 3. Miami
4. Chicago 4. Houston
5. Atlanta 5. Tampa
Consumers tipped their coffee cups on a variety of caffeine-related trends:
-- Nearly one-half of all respondents (44 percent) said coffee would be
the hardest to give up.
-- Men are slightly more likely than women (47 percent vs. 42 percent) to
say coffee would be the hardest to give up.
-- Overall 71 percent of all respondents said they are not addicted to
-- Among age groups, the older the group, the more likely they are to say
coffee would be the most difficult caffeinated product to give up.
Other key findings of the study:
-- Women are more likely than men to say they are addicted to caffeine (31
percent of women vs. 26 percent of men).
-- A majority (60 percent) said they consume about the same amount of
caffeine as they did a year ago.
-- The younger the age group, the more likely they are to say they consume
more caffeine than a year ago.
-- Among respondents consuming less caffeine, 39 percent said it is
because they are seeking to improve their health; and one-fourth (25
percent) of those consuming less caffeine are doing so because of a
change of diet/currently on a diet plan.
-- Most who said they consume more caffeine than a year ago said they do
so because their everyday routin
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