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Cadient Group Continues Growth Trend with Key New Hires
Date:2/9/2009

- Company's New York Office Expands with Appointment of New Strategic Talent -

WEST CONSHOHOCKEN, Pa., Feb. 9 /PRNewswire/ -- Cadient Group, the premier strategic interactive marketing agency serving the healthcare industry, today announced it has expanded its capabilities and expertise with the addition of four key new hires. Three of the new hires will be based out of Cadient Group's Manhattan offices which were established in 2007.

"We're excited to welcome these latest additions to the Cadient Group team. I know they will add immediate value to our teams and amplify our overall client service capabilities," said Stephen Wray, President and CEO, Cadient Group. "With every new hire, we strengthen our ability to help our clients gain meaningful results in their digital marketing programs."

Recent additions to the Cadient Group team include:

Bob DeBartolo, Group Account Director

DeBartolo brings over 24 years of client and agency marketing communication experience to Cadient Group. DeBartolo will be responsible for managing multiple account teams as well as contributing to senior management, operations, and business development activities. Prior to joining Cadient Group, DeBartolo oversaw and drove digital innovation for Omnicom's Das Healthcare network of agencies in the pharmaceutical and healthcare sector. He also previously held the position as executive director of client services for Corbett Worldwide Healthcare Communications where he provided leadership across the firm's diverse blue-chip client base.

Keith Higbee, Strategic Engagement Director

With over 12 years of marketing experience, Higbee will work in Cadient Group's New York office and will be responsible for strategic planning related to new business projects. Prior to joining Cadient Group, Higbee served as a partner, account director at Ogilvy & Mather, focusing on global corporate branding and new product development for companies such as Merck, Siemens, and Boehringer-Ingelheim.

Neelam Tewar, Senior Account Manager

Tewar will work in Cadient Group's New York office and will be responsible for working on new business development projects. Prior to joining Cadient Group, Tewar worked at Grey Healthcare Group with consumer products and focused on the marketing efforts for the re-launch of the company's consumer and professional Web sites.

Steve Martorana, Account Manager

Martorana brings seven years experience in agency healthcare marketing and communications to his new role as account manager in Cadient Group's New York office. Prior to joining Cadient Group, Martorana was an account and business development manager at Photosound, a healthcare communications agency, headquartered outside London, UK, with an office also located in Princeton, NJ.

About Cadient Group

Cadient Group is an interactive marketing network focused on the healthcare industry. Our companies align client needs with relevant innovation to deliver meaningful experiences and measurable results. Across Cadient Group, our strategic insight helps clients better utilize multi-channel marketing to enhance connections with consumer and professional audiences. Cadient Group clients consistently realize the full potential of their brand, franchise, and corporate healthcare communications. With Cadient Group, you'll Experience Results. For more information about Cadient Group, visit www.cadient.com.


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SOURCE Cadient Group
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