Navigation Links
CVS Caremark to Present Insights on Redefining the Consumer Health Care Experience at AHIP Institute 2008

Panel discussion focuses on benefits of Proactive Pharmacy Care model for

health plans

WOONSOCKET, R.I., June 19 /PRNewswire-FirstCall/ -- CVS Caremark (NYSE: CVS) will host a panel discussion at America's Health Insurance Plans (AHIP) Institute 2008 to be held June 18-20, 2008 in San Francisco. The session, "Improving the Value of Health Care by Redefining the Consumer Experience" will discuss ways in which health plans can take a proactive approach to consumer health in order to consistently deliver the lowest overall cost and drive positive health outcomes for their customers.

As an integrated health care provider with more points of contact with customers than any other pharmacy company, CVS Caremark is uniquely positioned to engage consumers at more than 6,300 CVS/pharmacy stores and 500 MinuteClinic locations as well as through mail, telephone and on-line. In order to most effectively leverage these multiple touch points to drive positive health outcomes and reduce overall costs, CVS Caremark has created the Proactive Pharmacy Care model.

"We are redefining the pharmacy continuum of care," said Mitch Betses, vice president, health services, CVS Caremark Corporation. "As a combined retail pharmacy and PBM, we can serve as a true pharmacy home to complement and support the medical home. Proactive Pharmacy Care enables us to inform and engage consumers in ways that are personalized, convenient and accessible so that we can positively impact health outcomes."

CVS Caremark research shows that as many as 30% of people who fill a 'new to therapy' maintenance prescription will decide to discontinue taking that medication before their first refill is due. Additionally, over half of patients taking a maintenance medication will stop taking their prescription within their first year of treatment. The first phase of the Proactive Pharmacy Care model, recently implemented in all 6,300 CVS/pharmacy locations, has a number of elements aimed at improving patient engagement in how they manage their prescription therapies, including:

-- First Fill Counseling -- Targeted counseling for new-to-therapy patients to encourage known reasons for medication non-adherence

-- Adherence Outreach -- Outreach calls from the pharmacy to encourage patients who have stopped their drug therapy to restart therapy

-- IVR Refill -- Automated call reminders to patients to refill upcoming prescriptions

CVS Caremark is also addressing the issue of rising costs through the Proactive Pharmacy Care model and is piloting a variety of new cost savings initiatives. Two examples to be reviewed during the panel discussion include:

-- Maintenance Choice -- Plan sponsors and their beneficiaries may be able to enjoy cost savings usually available only at mail order, with customers on maintenance medications having the option of paying lower mail rates/copays for their 90-day medication supply at any one of the 6,300 CVS/pharmacy locations

-- ExtraCare Health -- CVS Caremark members will receive a special ExtraCare Health card offering an additional 20% discount on FSA-eligible CVS branded items and the opportunity to earn special offers and discounts tailored to their health care needs

Details on these programs as well as an overview on how health plans can work with CVS Caremark to measure and track the impact on outcomes and cost will be discussed as part of the AHIP Institute panel discussion taking place on Thursday, June 19th, 2008 from 11:30 a.m. to 12:30 p.m. in room 3005 at Moscone Center West in San Francisco, CA. Panel participants include:

-- Bari Harlam, Vice President, Marketing, CVS Caremark Corporation

-- Asif Ally, R.Ph, Vice President, Market Strategy, CVS Caremark Corporation

-- Julie Slezak, Vice President, Analytics & Outcomes, CVS Caremark Corporation

-- Mitch Betses, R.Ph, Vice President, Health Services, CVS Caremark Corporation

About CVS Caremark

CVS Caremark is the largest provider of prescriptions in the nation. The Company fills or manages more than 1 billion prescriptions annually. Through its unmatched breadth of service offerings, CVS Caremark is transforming the delivery of health care services in the U.S. The Company is uniquely positioned to effectively manage costs and improve health care outcomes through its 6,300 CVS/pharmacy stores; its pharmacy benefit management, mail order and specialty pharmacy division, Caremark Pharmacy Services; its retail-based health clinic subsidiary, MinuteClinic; and its online pharmacy, General information about CVS Caremark is available through the Investor Relations portion of the Company's website, at, as well as through the pressroom portion of the Company's website, at

Media Contact:

Christine Cramer Carolyn Castel

CVS Caremark CVS Caremark

(401) 770-3317 (401) 770-5717

Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. CVS Caremark Launches the 2008 Season of the CVS Caremark All Kids Can(TM) Baseball Camps at Fenway Park
2. CVS Caremark Honors Heroes in Womens Health
3. CVS Caremark and JVS Announce Grand Opening of the Boston Regional Learning Center
4. CVS Caremark Charity Classic Golf Tournament Unveils 10th Anniversary Field
5. Easter Seals Receives $1 Million Donation From CVS Caremark Charitable Trust to Enhance Autism Services for Children
6. CVS Caremark Presents at NCOA-ASA Conference on Companys Commitment to Recruiting and Retaining Mature Workers
7. Attorney General Corbett Announces $36.7 Million Multi-State Settlement With CVS/Caremark in National Dosage-Switching Investigation
8. CVS Caremark Corp. to Pay $36.7 Million to U.S., 23 States, & D.C. to Settle Medicaid Prescription Drug Fraud Allegations
9. CVS Caremark All Kids Can Program Announces the Opening of a Boundless(TM) Playground in Dallas to Serve Children of all Abilities
10. Pennsylvania Attorney General Corbett Announces Multi-State Settlement With Caremark
11. CVS Caremark All Kids Can and Scholastic Distribute Free Educational Guides in Schools to Champion Acceptance and Build Self-Esteem among Second Graders
Post Your Comments:
(Date:11/25/2015)... ... , ... On November 10, 2015, Bohrer Brady, LLC filed a class and ... a home health care worker who provided companionship services for the elderly, ill or ... by Humana, Inc., Humana at Home, Inc., and SeniorBridge Family Companies (CT), Inc. since ...
(Date:11/25/2015)... ... November 25, 2015 , ... According to an article published ... and more widely heralded as a breakthrough for performing hernia repairs. The article explains ... laparoscopic surgery is that it can greatly reduce the pain that a patient might ...
(Date:11/25/2015)... ... November 25, 2015 , ... Dental professionals who would like to become ... invited to attend Dr. Mark Iacobelli’s Advanced Implant Mentoring (AIM) CE course. Courses will ... , As the co-founders of Advanced Implant Mentoring (AIM), Dr. Iacobelli and Dr. D’Orazio ...
(Date:11/25/2015)... ... November 25, 2015 , ... ... athletic programs, launches new Wimbledon Athletics Facebook page to educate the ... for unsuspected cardiac abnormalities. About 2,000 people under the age of 25 die ...
(Date:11/25/2015)... ... November 25, 2015 , ... On November 23rd 2015 Cozy ... personal heating products business. Cozy Products explains what this means for business moving ... well with the Cozy Products business model: to sell personal heaters that reduce energy ...
Breaking Medicine News(10 mins):
(Date:11/25/2015)... -- Henry Schein, Inc., the world,s largest provider of health ... animal health practitioners, will unveil at the Greater New ... Pavilion , which brings together for the first time ... help any practice or laboratory enter the digital age. ... of experts appearing at the Pavilion. --> ...
(Date:11/25/2015)... 25, 2015  Trovagene, Inc. (NASDAQ: TROV ), ... Chief Executive Officer Antonius Schuh, Ph.D., is scheduled to ... Annual Piper Jaffray Healthcare Conference. th ... Palace Hotel in New York ... Mr. Schuh will be available for one-on-one meetings during ...
(Date:11/25/2015)... 25, 2015 Endo International plc (NASDAQ: ENDP ... , President and CEO, will discuss corporate updates at the ... New York on Wednesday, December 2, 2015 ... on Investor Relations, and then the link to the event. ... start time to visit the site and download any streaming ...
Breaking Medicine Technology: