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CNBC Presents 'Tom Brokaw Reports: BOOMER$!' on Thursday, March 4th at 9PM ET/PT
Date:2/25/2010

NBC News’ Tom Brokaw Tells The Story Of History’s Wealthiest & Most Influential Generation

(PRWEB) February 25, 2010 -- They were born between 1946 and 1964, a vast and prosperous group of Americans who lived through the Cold War, Vietnam, Watergate and the housing bubble. They wore Buster Browns, played with hula-hoops, ate at the drive-thru and watched the Beatles play on “The Ed Sullivan Show.” Raised during a time of unprecedented affluence, they exhibited extraordinary optimism and faith in the future. Now, as the oldest among them approach the age of retirement, they face a world of new challenges and opportunities they never anticipated or dreamed possible.

On Thursday, March 4th at 9PM ET/PT, CNBC presents a CNBC original reported by NBC News Special Correspondent Tom Brokaw. After defining “The Greatest Generation” in his bestselling book, Brokaw now turns his sights to their successors, the generation that vowed to change the world.

“Now, at this critical crossroads in the nation and in their lives, what do boomers do next – and how do they get there? It’s a question that affects all of us and will for a long time to come,” said Brokaw.

In a landmark two-hour documentary, CNBC, First in Business Worldwide, and Brokaw take viewers on a provocative and evocative journey down memory lane and peer into an uncertain future. From Woodstock to the civil rights movement, in war and politics, Brokaw chronicles the extraordinary impact 78 million baby boomers have had on American society over the past six decades. He sits down with a fascinating cross-section of boomers to talk about their generation’s life and legacy, including U.S. Senator and Vietnam veteran James Webb; Anne Mulcahy and Ursula Burns, chairman and CEO, respectively, of Xerox Corporation; author and critic Michael Eric Dyson
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CNBC Presents 'Tom Brokaw Reports: BOOMER$!' on Thursday, March 4th at 9PM ET/PT
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