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BusinessCard2 Wins Social Business Innovation Award
Date:2/16/2010

Gets top spot for efficiency and transformation through the use of social tools.

Minneapolis, MN (PRWEB) February 16, 2010 -- BusinessCard2™, a web-based personal brand management, marketing, and social networking service, has been named the winner of the Social Business Innovation Awards. The competition was established to recognize great work in open/social business and organizational design, innovation, transformation, and efficiency using social technologies.

"We have the best set of tools in history for people to find each other and act together to create and improve on the things that matter to them," said David Cushman, founder of the Social Business Innovation Awards. "I hope you will join with me to celebrate the best of them -- and through this find a path to the communities-of-purpose-driven future of the organization."

Social business is defined as businesses organized around social networks and the use of social technologies to support them. The context for business has changed dramatically in recent years - a shifting global economic climate, accelerating need for sustainable operations, and a political and societal demand for increased openness and transparency in business. The social business is an organization designed consciously around sociality and social tools, as a response to a changed world and the emergence of the social web.

"One of our core beliefs is that business is not just about companies, products, and services, but about meaningful connections between people," said Lief Larson, co-creator of BusinessCard2. "In the new social business environment, where one doesn't get a second chance to make a first impression, it is incumbent upon professionals to manage their online reputation, their &
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