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Breastfeeding.com Becomes a Premier Resource on Child Health
Date:7/9/2008

Breastfeeding.com adds to its unparalleled content on breastfeeding with the 'Breastfeeding.com Answer Center': 1400 professional articles on child health, from allergies and infections to growing pains and sleep walking.

BOULDER, Colo., July 9 /PRNewswire/ -- Breastfeeding.com, a premier online resource with 'Everything for the New Mom' improves its already unparalleled content on breastfeeding with over 1400 doctor-reviewed professional articles on infant, toddler, and child health. This new resource covers everything from allergies and infections to growing pains and sleep walking. Centered on the 'Breastfeeding.com Answer Center,' new moms now have a resource they can trust for the information they need as their child grows.

"Breastfeeding.com has long been the go-to site for everything breastfeeding for the stream of new and expectant moms who pass through Breastfeeding.com each year," says Victor Babbitt, President of Breastfeeding.com. "We would like these new parents to have a good reason to keep coming back to Breastfeeding.com, after their breastfeeding problems are solved. Parenting is full of little and not-so-little challenges. What do you do about nightmares? What about bedwetting, peanut allergies, chicken pox, ear infections? How do you handle it when a child's pet dies? It is hard to find information on these common problems all in one place. We want to be that one place."

The 'Breastfeeding.com Answer Center' also has sections on first aid, child safety, travel with children, child care, positive parenting and serious and chronic illnesses.

"Content is a key to creating community," continued Babbitt. "Some parenting sites try to create community with only user-generated content. But for the challenges that young families face, online friends can help and support you, but you don't necessarily go to them for serious information. We also think this is a good growth strategy. We think organic growth is the best growth, and instead of putting our money into advertising, we're creating support and services women need."

Two million brand new mothers each year visit Breastfeeding.com for information and support on breastfeeding and child health. Breastfeeding.com supplies 'Everything for the New Mom,' including comprehensive content and services, and two thriving social networks, one for moms, and another for birth-related medical professionals. The site currently has 200,000 monthly unique users, 3 million monthly pageviews, and all traffic is 100% organic; not a single dollar has been spent on advertising.


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SOURCE Breastfeeding.com
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