Award supports healthy lifestyle programs and incentives
PORTLAND, Ore., Feb. 11 /PRNewswire/ -- Regence BlueCross BlueShield of Oregon announced today it awarded a $10,000 grant to the Boys and Girls Clubs of Central Oregon. The grant will support the Clubs' programs that help kids develop healthy habits and decision making skills, and improve their commitment to a healthy lifestyle.
"Regence sees first-hand the impact that our choices have on health, and we're working hard to create a culture of wellness for our employees and the community," said J. Bart McMullan, Jr., M.D., president of Regence BlueCross BlueShield of Oregon. "We commend the Boys and Girls Clubs for focusing on wellness at a young age. Teaching kids to lead fun, active lifestyles helps them grow into healthy adults."
Funding will be used to purchase equipment that emphasizes regular physical activity along with incentives and rewards to encourage children to participate in healthy activities. For example, a child who successfully completes an obstacle course as part of a Boys and Girls Club running club might be eligible for "club bucks," which can be used in a club store to purchase rewards such as books, stickers, bracelets, markers, etc. The Boys and Girls Clubs focus on incorporating healthy living and active learning in every part of the Club experience.
"We appreciate Regence's strong commitment to building healthier communities, especially in today's difficult economy," said Lisa Burbidge, Boys and Girls Clubs of Central Oregon executive director. "We are grateful for their support as we work to create strong, sustainable clubs that will serve central Oregon families for years to come."
About Regence BlueCross BlueShield of Oregon
Regence BlueCross BlueShield of Oregon is a leading health plan in Oregon, with nearly one million members, offering health, life and dental insuranc
|SOURCE Regence; The Boys & Girls Clubs of |
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