Navigation Links
Bounty Parenting Club Launches View on Demand 'How to Breastfeed' Video

LONDON, September 7 /PRNewswire/ -- Bounty, the UK's favourite parenting club, today launches a 4 minute 'How to Breastfeed' online video clip to help expectant and new mums take a real life, close up peek at how a baby 'latches on' to the breast when feeding.

To view the Multimedia News Release, please click:

Breastfeeding is the healthiest and most natural way to feed a baby, yet research by has found that mums' intentions to breastfeed before the birth versus the reality when the baby is born are very different: During pregnancy one-in-two mums (49%) said they intended to only breastfeed, but in reality the actual number that solely breastfed dropped by half (to 25%).

Before the birth of their baby, nearly three-quarters (73%) of women admitted to never being close enough in real life to a friend or family member to see how a baby 'latches on' to the breast, yet this is probably the simplest way for mums to learn the technique instead of following diagrams in leaflets, advice in books and mimicking with dolls and teddies in ante-natal classes.

Bounty Parenting Spokesperson, Faye Mingo said; "Whilst there is lots of breastfeeding advice offered to new and expectant mums, some cannot access the information and support they need at exactly the right time. This video clip is not designed to replace health professional support, but simply acts as a useful refresher to help remind new mums of the 'latching on' technique through looking, learning and listening at anytime of day or night.

    To find out more visit

    Lisa Penney - Head of PR
    Tel: +44-01707-294-000

SOURCE Bounty UK Limited
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Explorers Bounty Unveils New Line of Tribal Stone Crackers
2. Explorers Bounty Coffees and Chocolates Helping Individuals Reverse the Aging Process
3. The Childrens Mutual and Bounty Announce Arrival of New Child Trust Fund Partnership
4. Bounty Launches New Survival Guide Website for Dads
5. Bounty Poll Reveals British Mums in the Dark Over Bisphenol-A in Baby Bottles
6. AUDIO from Medialink and the Canned Food Alliance: A Thanksgiving Bounty in Your Pantry
7. Green Parenting is Best for Babys Health and Happiness While Much Easier and Affordable Than Many Parents Know
8. President Obama Presented With Startling Book The Art of Conscious Parenting by the American Foundation for Conscious Parenting
9. Infant sleep patterns and parenting focus of study
10. The Care Navigator Announces Parenting Your Parents Radio
11. Tessa, of Dancercise Kids, Wins the National Parenting Centers Seal of Approval for New Childrens Music CD
Post Your Comments:
(Date:11/25/2015)... ... November 25, 2015 , ... As ... Water For Empowerment ™ attracts volunteers together who want to combine talents and ... as key stakeholders in the process. The non-profit launched its first major fundraiser ...
(Date:11/25/2015)... ... November 25, 2015 , ... Dr. John Pierce, Medical Director at the Ageless ... treatment with the Capillus272™ Pro laser therapy cap. FDA cleared for safety and efficacy, ... without the need for surgery, prescription pills, or topical foams. , “Capillus272™ Pro ...
(Date:11/25/2015)... ... November 25, 2015 , ... Lakeview Health, a Jacksonville-based drug ... their sobriety and show through pictures what a positive difference it makes. The ... with the hashtag #FacesOfGratitude on their Facebook, Twitter, and Instagram accounts. Short ...
(Date:11/25/2015)... ... ... On November 23rd 2015 Cozy Products, a division of Bird-X ... Products explains what this means for business moving forward. , The Tri Lite heater ... model: to sell personal heaters that reduce energy consumption, are economical and keep people ...
(Date:11/25/2015)... ... 2015 , ... In an ongoing Clinical Study conducted by an independent physician, ... Angel is evaluating the efficacy of its product and its disinfection protocol. This study ... from May 2014 through October 2015 at a 360-bed, acute-care, academic medical center located ...
Breaking Medicine News(10 mins):
(Date:11/25/2015)... , Nov. 25, 2015  Today AVACEN Medical announced the issue of United ... Energy Including Blood Viscosity Adjustment ". This patent shields the company,s AVACEN 100 dry heat therapy ... Method. Photo - ... ... ...
(Date:11/25/2015)... Endo International plc (NASDAQ: ENDP ) (TSX: ENL) today ... will discuss corporate updates at the 27 th Annual ... on Wednesday, December 2, 2015 at 1 p.m. ET. ... then the link to the event. Participants should allow approximately ... the site and download any streaming media software needed to ...
(Date:11/25/2015)... NEW YORK , November 25, 2015 ... global market of self-monitoring blood glucose devices was valued ... to grow with a CAGR of 5.7% during 2015 ... increasing geriatric population and increasing prevalence of diabetes. In ... about diabetes care is also contributing to the growth ...
Breaking Medicine Technology: