Navigation Links
Boomers building muscle at the gym -- without passion
Date:8/6/2014

This news release is available in French.

Montreal, August 5, 2014 As the first generation to embrace exercise, baby boomers continue going to the gym, yet more out of necessity than for the challenge and enjoyment of physical activity.

In a study recently published in the International Journal of Wellbeing, James Gavin, a professor in Concordia's Department of Applied Human Sciences, investigates our motivations for exercise, from looking good to having fun. He finds that for the baby boom generation, passion is the most important motivator a fact the fitness industry should embrace.

He says that once we connect with our passion, motivation can flow backward to sustain participation in cross-training activities: for instance a person will be keener to put in time on the treadmill if she knows it will help her have more fun skiing in winter.

Gavin's study surveyed 1,885 participants at YMCA facilities across Montreal and examined responses by age-group breaking answers down by decade, from the teens to 50 and over. Of four major motivation categories, "toned and fit" was the top motivator in all age groups, followed by "stress reduction."

Yet perhaps more unexpectedly for a generation who came of age in the era when exercise became a way of life, the two final categories, "mental toughness" (defined as embracing activity for its adventure and challenge) and "fun and friends" (social motivations), both declined with increasing age.

Gavin says he's surprised by the findings, but less so when he surveys the scene at his local gym. "Exercise is often perceived as a necessary evil. When I go to a gym and look around, I don't see a lot of excitement or laughter people are putting in their time almost as prisoners on their solitary workout stations. They're working away, and relieved when it's over."

Although gratified by the effects on their health, many who are dedicated to fitness don't experience much joy in pursuing active lifestyles, which Gavin says is cause for concern because eventually this lack of deep motivation may cause boomers to stop making the effort.

"What stunned me was when we think of boomers healthy ambulatory individuals who are reasonably robust and who theoretically have more time on their hands one might imagine they would want to continue having fun and experiencing personal challenge and growth in what they're doing," says Gavin. As a contrast, he points to the excitement and spontaneity that young children display in their physical activities.

Gavin says the results of his study propose a challenge for the fitness industry to move away from machine-dominated options toward personally meaningful and socially connected pursuits. He points to activities where passion happens in the sport itself and physical benefits are wonderful secondary outcomes. Team sports and martial arts are clear examples even though many older adults mistakenly see themselves as "too old" for these activities.

"The marketing needs to be about passion, around finding deep personal meaning in physical activity," says Gavin. "If you watch people playing tennis or slaloming down a hill, they're not counting calories."


'/>"/>

Contact: Cléa Desjardins
clea.desjardins@concordia.ca
51-484-824-245-068
Concordia University
Source:Eurekalert

Related medicine news :

1. Female baby boomers with asthma? You may need help
2. Sarasota, FL Cosmetic Dentist, Dr. Kenneth Schweizer, Introduces New Teeth Express Procedure for Baby Boomers
3. The Big Mistake Could Cost 10,000 Baby-Boomers a Day Millions in Out of Pocket Expenses, if They are Not Well Informed on Medigap Plans
4. Baby Boomers and Drug Habits Are Proving to Become a Crisis
5. Bobby Vinton Show Brings in Baby Boomers to Rancho Mirage CA by Brad Schmett
6. Newly Released Parenting Upward Guide: Crafted for the Adult Children of the 10,000 Baby Boomers Turning 65 Every Day
7. Boomers hit hardest by Great Recession
8. Medical Offices to Feel Pain as Aging Baby Boomers and Affordable Care Act Expand Pool of Patients: 3 Tips from Appointment-Plus to Improve Efficiency
9. Lipitor News: Rottenstein Law Group LLP Comments on Boomers’ Favorite Drug
10. ‘Coaching Boomers to Better Health’ in Case In Point Magazine
11. More Baby Boomers Rejected by Long Term Care Insurance Companies
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:1/24/2017)... , ... January 24, 2017 , ... ... (AMIA) commended the Patient-Centered Outcomes Research Institute (PCORI) for developing a data access ... PCORI consider requiring a preliminary data sharing plan as part of award applications, ...
(Date:1/24/2017)... ... January 24, 2017 , ... ... offering, Processing Assurance Control Equipment (PACE), at the International Production and Processing Expo ... booth will highlight the new technology that is used in poultry processing facilities ...
(Date:1/24/2017)... ... 2017 , ... Learn to use popular brainwave and heart rhythm equipment to ... offered by Dr. Carol Francis at PVNET on Sundays in February and March and ... experiences. , Dr. Carol Francis shows business owners, parents, athletes, students and ...
(Date:1/24/2017)... ... January 24, 2017 , ... ... that it has officially formed a distribution partnership with Byers Scientific & ... odor management industry. , Through the agreement, OMI Industries formulated a special version ...
(Date:1/24/2017)... ... January 24, 2017 , ... This Saturday, January 28, the ... a very special performance by Alabama Symphony Orchestra musicians Yifan Zhou, Mara McClain & ... as dim sum, and exhibitors offer a look at Chinese games, crafts & more. ...
Breaking Medicine News(10 mins):
(Date:1/24/2017)... , January 24, 2017 For today, ... GENE ), Alder Biopharmaceuticals Inc. (NASDAQ: ... ), and Egalet Corp. (NASDAQ: EGLT ). These ... lower on Monday, January 23 rd , 2017, with the ... health care companies in the S&P 500 also were down ...
(Date:1/24/2017)... 23, 2017 Optoelectronic components have the ... The interaction of these components with light makes ... range of applications. These components are primarily used ... and healthcare among others. Growing application ... low power consumption, reliability, scalability, and performance is ...
(Date:1/24/2017)... 2017 Laboratory Markets Limited has completed a ... spectrometry in both clinical and research laboratory settings. This ... size of $6.8 billion and growing to $9.2 billion ... the use of mass spectrometry across more than 5,200 ... investigated growth in the use of mass spectrometry in ...
Breaking Medicine Technology: