Navigation Links
Boomers building muscle at the gym -- without passion
Date:8/6/2014

This news release is available in French.

Montreal, August 5, 2014 As the first generation to embrace exercise, baby boomers continue going to the gym, yet more out of necessity than for the challenge and enjoyment of physical activity.

In a study recently published in the International Journal of Wellbeing, James Gavin, a professor in Concordia's Department of Applied Human Sciences, investigates our motivations for exercise, from looking good to having fun. He finds that for the baby boom generation, passion is the most important motivator a fact the fitness industry should embrace.

He says that once we connect with our passion, motivation can flow backward to sustain participation in cross-training activities: for instance a person will be keener to put in time on the treadmill if she knows it will help her have more fun skiing in winter.

Gavin's study surveyed 1,885 participants at YMCA facilities across Montreal and examined responses by age-group breaking answers down by decade, from the teens to 50 and over. Of four major motivation categories, "toned and fit" was the top motivator in all age groups, followed by "stress reduction."

Yet perhaps more unexpectedly for a generation who came of age in the era when exercise became a way of life, the two final categories, "mental toughness" (defined as embracing activity for its adventure and challenge) and "fun and friends" (social motivations), both declined with increasing age.

Gavin says he's surprised by the findings, but less so when he surveys the scene at his local gym. "Exercise is often perceived as a necessary evil. When I go to a gym and look around, I don't see a lot of excitement or laughter people are putting in their time almost as prisoners on their solitary workout stations. They're working away, and relieved when it's over."

Although gratified by the effects on their health, many who are dedicated to fitness don't experience much joy in pursuing active lifestyles, which Gavin says is cause for concern because eventually this lack of deep motivation may cause boomers to stop making the effort.

"What stunned me was when we think of boomers healthy ambulatory individuals who are reasonably robust and who theoretically have more time on their hands one might imagine they would want to continue having fun and experiencing personal challenge and growth in what they're doing," says Gavin. As a contrast, he points to the excitement and spontaneity that young children display in their physical activities.

Gavin says the results of his study propose a challenge for the fitness industry to move away from machine-dominated options toward personally meaningful and socially connected pursuits. He points to activities where passion happens in the sport itself and physical benefits are wonderful secondary outcomes. Team sports and martial arts are clear examples even though many older adults mistakenly see themselves as "too old" for these activities.

"The marketing needs to be about passion, around finding deep personal meaning in physical activity," says Gavin. "If you watch people playing tennis or slaloming down a hill, they're not counting calories."


'/>"/>

Contact: Cléa Desjardins
clea.desjardins@concordia.ca
51-484-824-245-068
Concordia University
Source:Eurekalert

Related medicine news :

1. Female baby boomers with asthma? You may need help
2. Sarasota, FL Cosmetic Dentist, Dr. Kenneth Schweizer, Introduces New Teeth Express Procedure for Baby Boomers
3. The Big Mistake Could Cost 10,000 Baby-Boomers a Day Millions in Out of Pocket Expenses, if They are Not Well Informed on Medigap Plans
4. Baby Boomers and Drug Habits Are Proving to Become a Crisis
5. Bobby Vinton Show Brings in Baby Boomers to Rancho Mirage CA by Brad Schmett
6. Newly Released Parenting Upward Guide: Crafted for the Adult Children of the 10,000 Baby Boomers Turning 65 Every Day
7. Boomers hit hardest by Great Recession
8. Medical Offices to Feel Pain as Aging Baby Boomers and Affordable Care Act Expand Pool of Patients: 3 Tips from Appointment-Plus to Improve Efficiency
9. Lipitor News: Rottenstein Law Group LLP Comments on Boomers’ Favorite Drug
10. ‘Coaching Boomers to Better Health’ in Case In Point Magazine
11. More Baby Boomers Rejected by Long Term Care Insurance Companies
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/25/2016)... ... 25, 2016 , ... Conventional wisdom preaches the benefits of moderation, whether it’s ... setting the bar too high can result in disappointment, perhaps even self-loathing. However, those ... goal. , Research from PsychTests.com reveals that behind the tendency to ...
(Date:6/24/2016)... ... June 24, 2016 , ... Marcy was in a crisis. Her son James, eight, was out ... family verbally and physically. , “When something upset him, he couldn’t control his emotions,” remembers ... would throw rocks at my other children and say he was going to kill them. ...
(Date:6/24/2016)... ... June 24, 2016 , ... Comfort Keepers® of San ... Society and the Road To Recovery® program to drive cancer patients to and from ... adults to ensure the highest quality of life and ongoing independence. Getting to ...
(Date:6/24/2016)... New York, NY (PRWEB) , ... June 24, ... ... lifestyle publication Haute Living, is proud to recognize Dr. Barry M. Weintraub as ... believes that “the most beautiful women in the world, and the most handsome ...
(Date:6/24/2016)... ... ... Venture Construction Group (VCG) sponsors Luke’s Wings 5th Annual ... Country Club at 1201 Rockville Pike, Rockville, Maryland, 20852. The event raised funds ... been wounded in battle and their families. Venture Construction Group is a 2016 Silver ...
Breaking Medicine News(10 mins):
(Date:6/23/2016)... June 23, 2016 Research and ... Excipients Market by Type (Organic Chemical (Sugar, Petrochemical, Glycerin), ... Topical, Coating, Parenteral) - Global Forecast to 2021" ... The global pharmaceutical excipients market is projected ... CAGR of 6.1% in the forecast period 2016 to ...
(Date:6/23/2016)... DUBLIN , June 23, 2016 ... "Global MEMS Devices Medical Market Analysis 2016 - Forecast to ... The report contains up to date financial ... reliable analysis. Assessment of major trends with potential impact on ... dive analysis of market segmentation which comprises of sub markets, ...
(Date:6/23/2016)... 2016 Bracket , a leading clinical trial ... clinical outcomes platform, Bracket eCOA (SM) 6.0, at the ... – 30, 2016 in Philadelphia , Pennsylvania.  ... Assessment product of its kind to fully integrate with RTSM, ... eCOA 6.0 is a flexible platform for electronic clinical outcomes ...
Breaking Medicine Technology: