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BlueChoice HealthPlan Helps Coordinate Postpartum Depression Conference
Date:2/28/2008

COLUMBIA, S.C., Feb. 28 /PRNewswire/ -- Through its Great Expectations(R)+ for health Maternity program, BlueChoice(R) HealthPlan of South Carolina is helping to coordinate a community conference on postpartum depression called "Depression in the Mother."

The event is scheduled for Friday, Feb. 29 at Seawell's Conference Center in Columbia and is targeted to mental health and medical professionals across the state, including physicians, physician assistants, nurses, nurse practitioners, doulas, pediatricians, psychiatrists, counselors, social workers, psychologists, and others interested in this topic.

Marie Fox, the maternity supervisor of BlueChoice HealthPlan's Great Expectations program, has assisted in planning the conference and will have educational materials available from BlueChoice HealthPlan. "Postpartum depression (PPD) affects one in eight new moms and it may develop anytime from about four weeks to 12 months after delivery," said Fox.

Implemented in 1990, the Great Expectations for health Maternity program is a care management program intended to promote a reduction in premature deliveries, help improve pregnancy outcomes, and provide a single source of information for BlueChoice HealthPlan members and their doctors. The program is administered by health educators and nursing professionals who help the member understand and comply with their doctor's diagnoses and instructions. Regarding postpartum depression, the program provides educational materials, a screening tool and a list of community support groups. BlueChoice HealthPlan had 3,100 members participate in the program last year.

Professionals interested in attending the "Depression in the Mother" conference may contact Britni Hartis from Mental Health America of South Carolina at 803-779-5363.

Headquartered in Columbia, S.C., BlueChoice HealthPlan of South Carolina (http://www.BlueChoiceSC.com) is a wholly owned subsidiary of BlueCross BlueShield of South Carolina, and both are independent licensees of the Blue Cross and Blue Shield Association. BlueChoice HealthPlan has an A+ rating from A.M. Best and an Excellent accreditation status, the highest level awarded, from the National Committee for Quality Assurance (NCQA). BlueChoice HealthPlan has more than 7,000 physicians in its statewide network and serves approximately 212,000 members statewide. It offers four group health plans and one individual plan for children.

(R) Registered mark of the Blue Cross and Blue Shield Association.

(R) +Registered mark of BlueCross BlueShield of South Carolina.


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SOURCE BlueChoice HealthPlan of South Carolina
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