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Blue Cross and Blue Shield of Minnesota and American Well(TM) Join to Bring Online Care to Minnesota
Date:4/12/2009

First health plan in the continental U.S. to offer consumers new

on-demand access to health care services

WASHINGTON, April 13 /PRNewswire-USNewswire/ -- Imagine being able to talk immediately with a physician who is able to review your clinical information, ask and answer questions, make diagnoses and prescribe medications - doing all of it from your home or work, anytime, using the web or a phone. Consumers in Minnesota soon will be the first in the continental United States to have access to this innovative care through Online Care in the form of a virtual clinic giving consumers real-time access to medical care. On April 14 at the World Health Care Congress in Washington D.C., Blue Cross and Blue Shield of Minnesota (Blue Cross) and American Well(TM) will make the formal announcement of the agreement that will bring American Well's Online Care to Minnesota.

The agreement will offer Minnesotans a new option for care that complements traditional health care. Online Care initially will be rolled out to Blue Cross' 10,000 employees and family members at the company's campuses in Eagan and Virginia, MN. Blue Cross will evaluate Online Care with the intention of making it available to employer groups and additional consumers as soon as 2010.

"We believe that in order to get health care costs under control, respond to consumer needs, and reshape health care delivery for the future, that new care models are critical," said Pat Geraghty, president and CEO, Blue Cross and Blue Shield of Minnesota. "We can't continue to deliver care the same way we have been doing for years and expect the cost and access equation to change. That's why we are bringing Online Care to Minnesota."

David W. Moen, M.D., medical director of Care Model Innovation, Fairview Health Services, agrees with the need to evaluate new approaches. "We think that looking at new ways to serve patients is critical wor
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SOURCE Blue Cross and Blue Shield of Minnesota
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