Navigation Links
Blue Cross and Blue Shield of Florida Champions Health Care Education and Access for Florida's Hispanic Community
Date:12/10/2008

JACKSONVILLE, Fla., Dec. 10 /PRNewswire/ -- In an unprecedented effort to address the health care needs of Florida's large Hispanic community, BCBSF has developed numerous tools, services, and programs now available in Spanish, including a new state-of-the-art Spanish-language Web site. BCBSF's goal is to provide the resources necessary to offer an understanding of the U.S. health care system and the value of insurance in a culture-specific manner. In addition, the development of a culturally-competent health care system through internal and external initiatives is paramount to the company.

(Logo: http://www.newscom.com/cgi-bin/prnh/20000427/BLUELOGOA )

"We want to become a trusted partner of the Hispanic community, offering guidance, education and the appropriate health care products to serve their specific needs," said John Kaegi, group vice president of enterprise marketing. "As Florida's growing population continues to change, we are also committed to expanding cultural competencies system-wide to understand and address the varied perspectives and health needs of all communities."

By 2012, it is expected that Hispanics will represent nearly a quarter of Florida's population. More than 30 percent of today's Hispanic Floridians lack the health insurance that would give them access to the private health care delivery system. Besides affordability, one of the reasons often cited by Hispanics for not having health insurance is a poor understanding of how it works.

Launched Monday, Dec. 8, the new Web site www.FloridaSaludable.com will offer many unique educational and health care access features. The site, whose name translates to "Healthy Florida," is a culturally relevant Web site, designed especially for the needs and preferences of the Hispanic Community. Spanish-speaking consumers will have the ability to view health and wellness information, U.S. health care system educational content, and community- related information. Users can also search for Spanish-speaking agents via the 'Find an Agent' link and Spanish-speaking physicians via the Spanish version of BCBSF's Online Provider Directory.

Additional resources that BCBSF provides include:

-- Community service outreach programs such as Vida Sana (http://www.vidasanaflorida.com).

-- Tools available in Spanish including MyBlueService, a member plan access tool.

-- A multilingual contact center to provide translation or interpretation services during enrollment.

-- 'The Power of the Human Voice' (http://www.thepowerofthehumanvoice.com) campaign, an initiative to engage Floridians in a dialogue about the state of health care, via the Spanish-version Web site.

-- Numerous philanthropic programs and community relationship-building efforts.

Blue Cross and Blue Shield of Florida is a leader in Florida's health industry. BCBSF and its subsidiaries serve more than 8.8 million people. Since 1944, the company has been dedicated to meeting the diverse needs of all those it serves by offering an array of choices. BCBSF is a not-for-profit, policyholder-owned, tax-paying mutual company. Headquartered in Jacksonville, Fla., BCBSF is an independent licensee of the Blue Cross and Blue Shield Association, an association of independent Blue Cross and Blue Shield companies. For more information concerning BCBSF, please see its Web site at www.bcbsfl.com.


'/>"/>
SOURCE Blue Cross and Blue Shield of Florida
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Anthem Blue Cross and Blue Shield Employees Adopt 54 Families, and an Overseas Platoon for the Holidays
2. Prime Therapeutics Announces Blue Cross and Blue Shield of Montana as a Pharmacy Benefit Services Client
3. Empire BlueCross BlueShield Appoints Chief Medical Officer
4. Anthem Blue Cross and Blue Shield Foundation To Provide $200,000 to House Calls, The Weigh Inn Program
5. Blue Cross and Blue Shield of Georgia Associates Pledge More Than $1.3 Million to Community Organizations
6. Anthem Blue Cross and Blue Shield in New Hampshire Ranks Among Top Insurers on U.S. News & World Report / National Committee for Quality Assurance Best Health Plans List
7. Empire BlueCross BlueShield Associates Commit Over $1 Million to Community Organizations in 2008
8. Clock Ticking for Millions of Federal Employees Hoping to Avoid Blue Cross/Blue Shield Benefits Cut
9. Blue Cross & Blue Shield of Rhode Island and Care New England Reach Multiyear Agreement
10. Anthem Blue Cross and Blue Shield in New Hampshire Associates Pledge More Than $260,000 to Community Organizations
11. Red Cross Asks America to Help Raise $30 Million in 30 Days
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/25/2016)... ... 2016 , ... The temporary closing of Bruton Memorial Library on June 21 due to a ... new, often overlooked aspect of head lice: the parasite’s ability to live away from a ... occurrence, but a necessary one in the event that lice have simply gotten out of ...
(Date:6/25/2016)... ... June 25, 2016 , ... On Friday, June 10, Van ... Wellness at Work award to iHire in recognition of their exemplary accomplishments in worksite ... 7th annual Maryland Workplace Health & Wellness Symposium at the BWI Marriott in Linthicum ...
(Date:6/24/2016)... ... ... was in a crisis. Her son James, eight, was out of control. Prone to extreme ... “When something upset him, he couldn’t control his emotions,” remembers Marcy. “If there was ... other children and say he was going to kill them. If we were driving ...
(Date:6/24/2016)... Rhinebeck, NY (PRWEB) , ... June 24, 2016 , ... Topical BioMedics, Inc, makers of ... of companies that call for a minimum wage raise to $12 an hour by 2020 ... wage. This will restore the lost value of the minimum wage, assure the wage floor ...
(Date:6/24/2016)... , ... June 24, 2016 , ... ... actively feeding the Frederick area economy by obtaining investment capital for emerging technology ... past 2½ years that have already resulted in more than a million dollars ...
Breaking Medicine News(10 mins):
(Date:6/24/2016)... , June 24, 2016   Pulmatrix, Inc ., ... developing innovative inhaled drugs, announced today that it was ... Investments reconstituted its comprehensive set of U.S. and ... "This is an important milestone for Pulmatrix," said Chief ... shareholder awareness of our progress in developing drugs for ...
(Date:6/23/2016)... 23, 2016 Research and Markets has ... - Forecast to 2022" report to their offering. ... for the patients with kidney failure, it replaces the function ... the patient,s blood and thus the treatment helps to keep ... in balance. Increasing number of ESRD patients ...
(Date:6/23/2016)... June 23, 2016 Roche (SIX: RO, ROG; ... for its Elecsys BRAHMS PCT (procalcitonin) assay as a ... septic shock. With this clearance, Roche is the first ... integrated solution for sepsis risk assessment and management. ... infection and PCT levels in blood can aid clinicians ...
Breaking Medicine Technology: