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Blue Cross and Blue Shield Companies Celebrate National Walk @ Lunch Day(R) With Simultaneous Walking Events in All 50 States
Date:4/29/2009

WASHINGTON, April 29 /PRNewswire-USNewswire/ -- Blue Cross and Blue Shield companies nationwide are working with employers of all sizes to get their employees to take steps toward healthier lifestyles. Citing the tremendous cost that inactive lifestyles and preventable health conditions have on the nation's healthcare bill, Blue Cross and Blue Shield companies are holding lunchtime walks across America as part of the third annual National Walk @ Lunch Day(R).

The 39 independent and community-based Blue Cross and Blue Shield companies are hosting walks in all 50 states, the District of Columbia and Puerto Rico to engage employees, consumers and community leaders in healthy activities to promote the benefits of walking. Nationwide, thousands of walkers from companies, organizations, state and local governments are participating in this healthy initiative.

Regular, brisk walking is one of the simplest and safest forms of physical exercise. A regular walking program can help control weight, condition the heart and lungs, strengthen bones and help you take the first step to a healthier future. Regular walking also has other positive impacts on health, including decreasing the risk of a heart attack, reducing the risk of developing type 2 diabetes and improving muscle tone.

"For countless Americans the path to better health begins with daily physical activity," said Scott P. Serota, president and CEO of the Blue Cross and Blue Shield Association (BCBSA). "There are real health benefits to be had when you turn a working lunch into a walking lunch. For that reason, the Blue Cross and Blue Shield companies applaud the thousands of people from Maine to Hawaii who are participating in National Walk @ Lunch Day."

In Washington, D.C., BCBSA and CareFirst BlueCross BlueShield are joining the U.S. Department of Health and Human Services (HHS), Assistant Secretary for Administration and Manageme
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SOURCE Blue Cross and Blue Shield Association
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