Blue Cross and Blue Shield Association Recognized by BusinessWeek, Modern Healthcare and AARP as a Top...( CHICAGO Sept. 29 -- The Blue Cro...),Health

CHICAGO, Sept. 29 /PRNewswire-USNewswire/ -- The Blue Cross and Blue Shield Association (BCBSA) has been recognized by BusinessWeek, Modern Healthcare and AARP for cultivating a workplace culture that supports the careers of both new and mature employees, and for being among the best places to hold a career in the healthcare industry.

BusinessWeek magazine has named BCBSA as one of the "Best Places to Launch a Career," while Modern Healthcare recognized BCBSA as one of the "Best Places to Work in Healthcare." AARP also identified BCBSA as a "Best Employer for Workers Over 50." This is the second consecutive year that BCBSA has appeared in both BusinessWeek and AARP's rankings.

"Recognition from BusinessWeek, Modern Healthcare and AARP underscores Blue Cross and Blue Shield Association's commitment to enhancing not only the lives of our members, but also those of all our employees," said Scott P. Serota, BCBSA president and CEO. "We are proud of our exceptional work force, and we are pleased to reward their performance and dedication with competitive benefits, pay and workplace culture initiatives."

BusinessWeek -- "Best Places to Launch a Career"

The third annual edition of BusinessWeek's "Best Places to Launch a Career" list ranks the country's best entry-level employers in categories including internships, recruiting, pay and benefits, training and long-term prospects. For the second year in a row, BCBSA appeared on the list, ranking 66th among 119 nationally recognized employers, including Google, Lockheed Martin, UPS and Merck.

(http://bwnt.businessweek.com/interactive_reports/career_launch_2008/in dex.asp)

Finalists were determined based on data from three surveys. Approximately 260 career-services directors at top public and private colleges and universities, from liberal arts to engineering schools, were asked to
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