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Big Top Cupcake(TM) Brand Awarded With Guinness World Record For World's Largest Cupcake
Date:10/7/2009

DEERFIELD BEACH, Fla., Oct. 7 /PRNewswire/ -- Global TV Concepts, manufacturer and creator of the Big Top Cupcake(TM) brand, today announced their official Guinness World Record title for the 'World's Largest Cupcake.' Weighing in at 1,316 pounds, and measuring four and one half feet tall and six feet wide, the massive cupcake was unveiled at the 2009 Think Pink Rocks event. Proceeds from slices of the confectionary masterpiece supported breast cancer charities.

(Photo: http://www.newscom.com/cgi-bin/prnh/20091007/FL88734-a )

(Photo: http://www.newscom.com/cgi-bin/prnh/20091007/FL88734-b )

Accustomed to doing things in a big way, Laurie Braden, president of Global TV Concepts and creator of Big Top Cupcake(TM) brand which is known for its larger-than-life take on the average dessert, has raised the bar with its 'largest cupcake ever made' title, beating the current record of 1,224 pounds. Braden's idea: to create this record-breaking cupcake - call attention to - and raise money for - breast cancer research, screening and treatment by selling pieces of the "World's Largest Cupcake". This mega-confection was made of delicious chocolate cake topped with pink icing with sprinkle toppings, each measuring five inches in length.

"This was a Giant Effort, Enormous Job and a Colossal amount of work. But with the BIG TOP world's largest cupcake team... it was a piece of cake. In all seriousness - Breast Cancer is a disease that we need to eradicate and we can only do that through awareness, research and funding. We thought that with a Guinness World Attempt we could bring a new awareness to Think Pink Rocks, a breast cancer awareness charity. I needed to attempt this (without knowing that 97% of attempts fail) for my friends and my young daughters so that
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SOURCE Global TV Concepts
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