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Best Practices, LLC Announces New Benchmarking Study - How World-Class Companies Proactively Manage Competitors
Date:4/9/2008

CHAPEL HILL, N.C., April 9 /PRNewswire/ -- Companies that effectively manage competitor's information have success stories such as- Company G recently entered a new arena in gathering advance competitive intelligence. The company discovered that a competitor was offering a lower price for its product. Company G's competitive intelligence group collected information on the lower price and other product benefits. Through its research, Company G discovered some weaknesses in the competitor product's quality. When the CI group informed marketing, the company put together a counter response. Due to advanced planning, Company G successfully maintained market share for that particular product.

Best Practices, LLC delivers this benchmarking report "Managing the Competition: Turning Competitive Intelligence into Strategy" with best practices, successful structuring models for maximum competitive intelligence, techniques for communicating competitive intelligence, and turning competitive intelligence into powerful strategies.

Sample of Key Findings:

-- Centralized CI functions are better positioned to impact strategy

-- Focus on implementing strategic recommendations to increase ability to

proactively manage the competition

-- Empower competitive intelligence groups to accept more responsibility

for making and implementing strategic recommendations

Download a complimentary study excerpt at http://www3.best-in-class.com/rr926.htm The study presents provocative information compiled from surveys and in-depth interviews with 29 top CI executives at such world-class companies as Abbott Labs, AstraZeneca, Eli Lilly, GlaxoSmithKline, IBM, Kodak, Merck, Progress Energy, and SAS.

If you have questions about this report or would like to speak to us about how our research can benefit your Competitive Intelligence Organization or other i
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SOURCE Best Practices, LLC
Copyright©2008 PR Newswire.
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