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Berkeley Premium Nutraceuticals Pushes Forward
Date:5/27/2008

Maker of Enzyte Restructures Organization

CINCINNATI, May 27 /PRNewswire/ -- Berkeley Premium Nutraceuticals is working through their current difficulties and seeing positive results. Consumers are continuing to order their brands both directly and at retail.

Despite the recent economic downturn, BPN has hired 70 employees in the last 45 days and looks to double the size of their call center by the end of '08. Plans are in place for product launches and more aggressive recruiting.

Through solid media planning, continued demand for their brands, and the diligence of Berkeley's employees, sales are expected to continue to increase in both the direct response and retail sectors of their business.

Company Officials say the future may bring a company name change as Berkeley tries to make a clean break from the past, but details of their new image are still in the making. With innovative marketing, customer loyalty and demand, and the continued commitment of its employees, vendors, and retail partners, Berkeley will get back to the $200 million per year company it used to be.

Berkeley Premium Nutraceuticals, makers of Enzyte, provides premium vitamins and nutraceuticals for those who demand the finest natural brands available. Please visit http://www.BerkeleyBrands.com or call 1-866-4BERKELEY for more information.


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SOURCE Berkeley Premium Nutraceuticals
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