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BeeCeuticals Organics Introduces First Dual Certified Body Care Product and Eco-Friendly Packaging Made from Corn
Date:9/27/2007

Bee-yond Body Balm Both USDA Organic & Fair Trade Certified(TM)

FORT LAUDERDALE, Fla., Sept. 27 /PRNewswire/ -- BeeCeuticals Organics, a company dedicated to providing body care products that enhance the health and well-being of their customers, community and the planet has launched an innovative and earth friendly way to package their Hive Five(TM) Kits. The new case, which contains five travel size products, is made entirely from 100% U.S. grown corn, not foreign petroleum. This material is produced from plastic that consists of polylactide, a corn-based versatile polymer.

"As ex-organic farmers in Maine, this package offers us an opportunity to support fellow U.S. farmers while offering our customers a beautiful package that is good for the environment," says Richie Gerber, President of BeeCeuticals Organics. "Many companies, including natural and organic ones, use vinyl bags for their kits even though it is one of the most toxic materials to produce. We wanted to move away from that, and believe we have found the most environmentally-friendly alternative with corn plastic."

Corn plastic is more energy efficient than other plastics and takes 60% less fossil fuel to produce. It also comes from yearly renewable resources, is recyclable, and industrially compostable and biodegradable. To view the new packaging, go to http://www.beeceuticals.com/store/press/balm_kit.jpg.

BeeCeuticals Organics is currently one of only two body care brands to be Fair Trade Certified(TM) by TransFair USA, the only third-party certifier of Fair Trade products in the United States. Fair trade guarantees livable wages for the workers and families of ingredient producers to improve opportunities for healthcare, housing and education.

All the items in the kit have a high percentage of certified organic ingredients and also contain their proprietary Organic Holistic Honey Blend(TM). The Bee-yond Body Balm is the first ever personal care product to be USDA Certified Organic by Oregon Tilth & Fair Trade Certified(TM). The product is an all-in-one skin care repair(TM) formula which uses Organic Shea Butter to soothe, Fair Trade Certified(TM) Cocoa Butter, Organic Olive Oil to moisturize, Organic Beeswax and BeeCeuticals proprietary Organic Holistic Honey Blend(TM) to nourish and protect.

"This is an exciting new product for us," says Julie Gerber, VP of Marketing for BeeCeuticals Organics. "Not only is it a great, healthy product for the consumer that works wonders, but it is also ethical and helps support the environment."

For a body care product to be certified organic, it must meet the criteria set for food by the USDA's National Organic Program and contain 95-100% certified organic ingredients. Ingredients that are not organic must be on the approved list and be unavailable in certified organic form such as Vitamin A or Vitamin E. BeeCeuticals is one of only a handful of body care brands offering USDA certified organic products.

The Hive Five(TM) Kit consists of:

-- USDA Certified Organic Body Balm

-- The Royal Treatment Facial Cream: 82% Certified Organic Ingredients

-- Bee-Hair-Now Shampoo: 60% Certified Organic Ingredients

-- Bee-Hair-Now Conditioner: 87% Certified Organic Ingredients

-- Honey Thyme Hand & Body Lotion: 76% Certified Organic Ingredients

For each Hive Five(TM) Kit sold, BeeCeuticals Organics pledges to plant a pollinator-friendly tree as a part of their Trees for Bees(TM) program. They have already planted over 10,000 pollinator-friendly trees around the globe since the launch of Trees for Bees(TM) during National Pollinator Week in June.

BeeCeuticals Organics (TM) is dedicated to providing body care products that enhance the health and well-being of their customers, community and the planet by using their own proprietary Organic Holistic Honey Blend TM in combination with other organic botanicals, extracts and hive products. The product line includes Honey Thyme(TM) Hand and Body Lotion, Queen Bee for a Day Cream(TM), Bee Line Free(TM) Eye Cream, USDA Certified Organic Bee-yond Body Balm(TM) Skin Care Repair Cream, and Bee-Hair-Now(TM) Hydrating Honey Shampoo & Conditioner, USDA Certified Organic Bee-yond Lip Balms(TM) in 3 flavors, and all are made with their proprietary holistic honey blend. For more information visit http://www.healthfromthehive.com.

Media Contact

Primetime PR and Marketing

954-334-5926

Alan Brown /abrown@ptprm.com

Jenna Kantrowitz / jkantrowitz@ptprm.com


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SOURCE BeeCeuticals Organics
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