Navigation Links
Bally Total Fitness Announces New Chief Marketing Officer
Date:2/8/2010

CHICAGO, Feb. 8 /PRNewswire/ -- Bally Total Fitness announced that it has appointed Dennis Cary as its Senior Vice President, Chief Marketing Officer, effective today.  Cary will report directly to Bally CEO Mike Sheehan.

At Bally, Cary will be responsible for overseeing the company's advertising and marketing functions in addition to developing and implementing initiatives that will help Bally further strengthen relationships with its members.

Cary, age 45, most recently served as Chief Marketing & Customer Officer of United Airlines for four years.  Previously, he held a variety of senior marketing and sales executive positions with both United Airlines and American Airlines.  

"Dennis is an extremely accomplished marketing leader and senior executive who understands how to differentiate a brand in a competitive category," said Mike Sheehan, Bally CEO.  "Bally will benefit greatly from his ability to translate our brand into clear, compelling marketing and member communications.  Equally significant, Dennis brings to Bally expertise in customer experience initiatives and customer loyalty programs.  We believe that Dennis will help us strengthen our connection with Bally members throughout their entire membership cycle."

Cary received his undergraduate degree from California State University, Northridge and his MBA from Duke University.  

"Bally is on a journey to become the most trusted name in fitness.  Marketing and customer relationship management will be key in delivering upon that brand promise.  With a healthy balance sheet, a business plan that supports significant growth and a commitment to initiatives that focus on enhancing the experience of our members, Bally is positioned to restore its brand to greatness.  I am thrilled to lead the Bally marketing organization during a time of such exciting transformation," said Cary.  

About Bally

Bally Total Fitness operates nearly 300 fitness centers across the United States. With more than 3 million active members and over 30 years of experience, Bally is among the most popular health club brands in America. The professionals at Bally Total Fitness help motivate members to improve their physical health and reach their personal fitness goals with many affordable membership choices - including options with no long-term commitment.

SOURCE Bally Total Fitness


'/>"/>
SOURCE Bally Total Fitness
Copyright©2010 PR Newswire.
All rights reserved

Related medicine news :

1. Autism Support Network Launches Enhanced Features, Adds Thousands of New Members Globally
2. Bally Total Fitness Flexes Fundraising Muscle to Fight ALS
3. Confectionery Industry Forecast Is Sweet: Globally Inspired Flavors, Eco-Friendly and Health Minded Trends Lead New Product Innovations
4. PTI Recycling Systems Formed to Sell/Service Modular, Food-Grade rPET Production System Globally
5. Stemedica Expands Globally With International Headquarters In Switzerland
6. Will the Economic Slowdown Affect the Medical Imaging Business Globally?
7. Bally Total Fitness Files for Chapter 11 Bankruptcy Protection
8. Ballyhoo to Lead and Launch Affiliate Marketing Program for iNutrition.com
9. Mars First Confectionery Company to Launch Front-of-Pack Nutrition Labeling Globally
10. Chronic Kidney Disease Growing Globally
11. Bally Total Fitness Announces New Chief Executive Officer
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:2/5/2016)... ... 2016 , ... The Muscular Dystrophy Association and Sailormen Inc., ... 14th annual “Appetite for a Cure” campaign on Feb. 1 to raise critical ... diseases that severely limit strength and mobility. , Now through March 20, ...
(Date:2/5/2016)... Tennessee (PRWEB) , ... February 05, 2016 , ... ... Community College President George H. Van Allen have signed a joint enrollment and ... provides a seamless pathway toward associate and baccalaureate degrees at FHU|Dickson. , ...
(Date:2/5/2016)... ... 2016 , ... US Sports Camps , official operators of Nike Yoga ... kids yoga training. ChildLight Yoga Studio is centrally situated in the picturesque New England ... Yoga Studio founder Lisa Flynn expresses her excitement, “We are thrilled to be partnering ...
(Date:2/5/2016)... New York (PRWEB) , ... February 05, 2016 , ... ... use and find themselves having to wait longer to access the treadmills. It’s a ... New Year’s resolutions to lose weight and get in shape by joining gyms, starting ...
(Date:2/5/2016)... ... 2016 , ... Pivot Point Consulting, a leading national Healthcare ... Services for HIT Implementation Support & Staffing report with an outstanding score of ... healthcare executives, managers and clinicians representing over 4,500 hospitals and 2,500 clinics. , ...
Breaking Medicine News(10 mins):
(Date:2/5/2016)... , Feb. 5, 2016  Venice,s newest ... is the first of its kind in the ... tattoos through advanced laser treatment. The physician-owned and ... Suncoast by storm with its revitalizing ... and advanced multi-wavelength Astanza Trinity technology. ...
(Date:2/5/2016)... 5, 2016  Zimmer Biomet Holdings, Inc. (NYSE and ... announced underwritten secondary offering of 11,027,558 shares of its ... affiliates of Blackstone and Goldman Sachs.  The shares are ... of $96.45 per share. The selling stockholders will receive ... Biomet nor any of its directors, officers or other ...
(Date:2/5/2016)... Site Profile: --> Site ... People, announced their latest primary healthcare case study where speech recognition ... and to save the practice money. Site Profile: ... Challenge: --> ,- Wirral CCG ,- VoicePower client since ... Wirral CCG ,- VoicePower client since 2013 Challenge: ...
Breaking Medicine Technology: