Navigation Links
Bally Total Fitness Announces New Chief Marketing Officer
Date:2/8/2010

CHICAGO, Feb. 8 /PRNewswire/ -- Bally Total Fitness announced that it has appointed Dennis Cary as its Senior Vice President, Chief Marketing Officer, effective today.  Cary will report directly to Bally CEO Mike Sheehan.

At Bally, Cary will be responsible for overseeing the company's advertising and marketing functions in addition to developing and implementing initiatives that will help Bally further strengthen relationships with its members.

Cary, age 45, most recently served as Chief Marketing & Customer Officer of United Airlines for four years.  Previously, he held a variety of senior marketing and sales executive positions with both United Airlines and American Airlines.  

"Dennis is an extremely accomplished marketing leader and senior executive who understands how to differentiate a brand in a competitive category," said Mike Sheehan, Bally CEO.  "Bally will benefit greatly from his ability to translate our brand into clear, compelling marketing and member communications.  Equally significant, Dennis brings to Bally expertise in customer experience initiatives and customer loyalty programs.  We believe that Dennis will help us strengthen our connection with Bally members throughout their entire membership cycle."

Cary received his undergraduate degree from California State University, Northridge and his MBA from Duke University.  

"Bally is on a journey to become the most trusted name in fitness.  Marketing and customer relationship management will be key in delivering upon that brand promise.  With a healthy balance sheet, a business plan that supports significant growth and a commitment to initiatives that focus on enhancing the experience of our members, Bally is positioned to restore its brand to greatness.  I am thrilled to lead the Bally marketing organization during a time of such exciting transformation," said Cary.  

About Bally

Bally Total Fitness operates nearly 300 fitness centers across the United States. With more than 3 million active members and over 30 years of experience, Bally is among the most popular health club brands in America. The professionals at Bally Total Fitness help motivate members to improve their physical health and reach their personal fitness goals with many affordable membership choices - including options with no long-term commitment.

SOURCE Bally Total Fitness


'/>"/>
SOURCE Bally Total Fitness
Copyright©2010 PR Newswire.
All rights reserved

Related medicine news :

1. Autism Support Network Launches Enhanced Features, Adds Thousands of New Members Globally
2. Bally Total Fitness Flexes Fundraising Muscle to Fight ALS
3. Confectionery Industry Forecast Is Sweet: Globally Inspired Flavors, Eco-Friendly and Health Minded Trends Lead New Product Innovations
4. PTI Recycling Systems Formed to Sell/Service Modular, Food-Grade rPET Production System Globally
5. Stemedica Expands Globally With International Headquarters In Switzerland
6. Will the Economic Slowdown Affect the Medical Imaging Business Globally?
7. Bally Total Fitness Files for Chapter 11 Bankruptcy Protection
8. Ballyhoo to Lead and Launch Affiliate Marketing Program for iNutrition.com
9. Mars First Confectionery Company to Launch Front-of-Pack Nutrition Labeling Globally
10. Chronic Kidney Disease Growing Globally
11. Bally Total Fitness Announces New Chief Executive Officer
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/13/2017)... ... ... Lori R. Somekh, founder of the Law Office of Somekh & ... and special needs planning attorneys. “Membership in ElderCounsel helps our office remain up to ... with elder law attorneys nationwide,” said Somekh. , ElderCounsel was founded ...
(Date:10/13/2017)... ... October 13, 2017 , ... The Visiting Nurse Association (VNA) ... a collection of specialty vendors and unique items from across the nation, this holiday-themed ... and wellness services offered by the VNA. The boutique will be open Saturday, ...
(Date:10/13/2017)... ... October 13, 2017 , ... Yisrayl Hawkins, Pastor and Overseer at The ... the most popular and least understood books in the Holy Scriptures, Revelation. The Book ... have baffled scholars for centuries. Many have tossed it off as mere rubbish, but ...
(Date:10/13/2017)... (PRWEB) , ... October 13, 2017 , ... “The Journey: ... faced every danger possible to save lost souls in the Philippines. “The Journey: From ... Carole is a dedicated teacher of the Bible. She has taught all ages and ...
(Date:10/12/2017)... ... October 12, 2017 , ... CitiDent and San ... using cutting-edge Oventus O2Vent technology. As many as 18 million Americans are ... cessation in breathing. Oral appliances can offer significant relief to about 75 percent ...
Breaking Medicine News(10 mins):
(Date:9/25/2017)...   Montrium , an industry leader in ... IQPC Trial Master Files & Inspection Readiness Conference ... Clinical Services has selected eTMF Connect ... EastHORN, a leading European contract research organization (CRO), ... to enable greater collaboration with sponsors, improve compliance ...
(Date:9/23/2017)... Sept. 22, 2017 Janssen Biotech, Inc. (Janssen) ... letter from the U.S. Food and Drug Administration (FDA) ... sirukumab for the treatment of moderately to severely active ... clinical data are needed to further evaluate the safety ... active RA. ...
(Date:9/22/2017)... AVACEN Medical (AVACEN) announced that its CE-Marked ... those with the widespread pain associated with fibromyalgia in ... Essex, England commented, "I had ... no sleep at all, tremendous pain, with every movement ... [the AVACEN 100] enough, how this has and is ...
Breaking Medicine Technology: