Navigation Links
Bally Total Fitness Announces New Chief Marketing Officer
Date:2/8/2010

CHICAGO, Feb. 8 /PRNewswire/ -- Bally Total Fitness announced that it has appointed Dennis Cary as its Senior Vice President, Chief Marketing Officer, effective today.  Cary will report directly to Bally CEO Mike Sheehan.

At Bally, Cary will be responsible for overseeing the company's advertising and marketing functions in addition to developing and implementing initiatives that will help Bally further strengthen relationships with its members.

Cary, age 45, most recently served as Chief Marketing & Customer Officer of United Airlines for four years.  Previously, he held a variety of senior marketing and sales executive positions with both United Airlines and American Airlines.  

"Dennis is an extremely accomplished marketing leader and senior executive who understands how to differentiate a brand in a competitive category," said Mike Sheehan, Bally CEO.  "Bally will benefit greatly from his ability to translate our brand into clear, compelling marketing and member communications.  Equally significant, Dennis brings to Bally expertise in customer experience initiatives and customer loyalty programs.  We believe that Dennis will help us strengthen our connection with Bally members throughout their entire membership cycle."

Cary received his undergraduate degree from California State University, Northridge and his MBA from Duke University.  

"Bally is on a journey to become the most trusted name in fitness.  Marketing and customer relationship management will be key in delivering upon that brand promise.  With a healthy balance sheet, a business plan that supports significant growth and a commitment to initiatives that focus on enhancing the experience of our members, Bally is positioned to restore its brand to greatness.  I am thrilled to lead the Bally marketing organization during a time of such exciting transformation," said Cary.  

About Bally

Bally Total Fitness operates nearly 300 fitness centers across the United States. With more than 3 million active members and over 30 years of experience, Bally is among the most popular health club brands in America. The professionals at Bally Total Fitness help motivate members to improve their physical health and reach their personal fitness goals with many affordable membership choices - including options with no long-term commitment.

SOURCE Bally Total Fitness


'/>"/>
SOURCE Bally Total Fitness
Copyright©2010 PR Newswire.
All rights reserved

Related medicine news :

1. Autism Support Network Launches Enhanced Features, Adds Thousands of New Members Globally
2. Bally Total Fitness Flexes Fundraising Muscle to Fight ALS
3. Confectionery Industry Forecast Is Sweet: Globally Inspired Flavors, Eco-Friendly and Health Minded Trends Lead New Product Innovations
4. PTI Recycling Systems Formed to Sell/Service Modular, Food-Grade rPET Production System Globally
5. Stemedica Expands Globally With International Headquarters In Switzerland
6. Will the Economic Slowdown Affect the Medical Imaging Business Globally?
7. Bally Total Fitness Files for Chapter 11 Bankruptcy Protection
8. Ballyhoo to Lead and Launch Affiliate Marketing Program for iNutrition.com
9. Mars First Confectionery Company to Launch Front-of-Pack Nutrition Labeling Globally
10. Chronic Kidney Disease Growing Globally
11. Bally Total Fitness Announces New Chief Executive Officer
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:1/19/2017)... ... 2017 , ... Bill Howe Plumbing, Heating & Air in San Diego announces ... Healthy is Your Heart Drawing Contest The drawing contest asks children to draw ... Heating & Air receives over 600 entries. The culmination of the joint effort will ...
(Date:1/19/2017)... Falls Church, VA (PRWEB) , ... January 19, 2017 , ... ... Know to Thrive in 2017, **An FDAnews Webinar**, Jan. 26, 2016 — 1:30 p.m. ... to know about the 21st Century Cures Act in order to thrive this year? ...
(Date:1/19/2017)... ... January 19, 2017 , ... "ProParagraph Basics is ... the editing process for all media productions," said Christina Austin - CEO of ... simplistically styled self-animating paragraphs designed for multi-lined text purposes. Choose from presets ...
(Date:1/19/2017)... ... January 19, 2017 , ... Each ... Surgery Symposium, a conference where hundreds of surgeons from over fifteen different countries ... topics from cosmetic breast augmentation to breast reconstruction for breast cancer ...
(Date:1/19/2017)... ... January 19, 2017 , ... Fillers are known for building ... know that popular cosmetic fillers can enhance earlobes and rejuvenate an ... of the MilfordMD Cosmetic Dermatology Surgery & Laser Center, in Milford, Penn. “People ...
Breaking Medicine News(10 mins):
(Date:1/19/2017)... , January 19, 2017 According to a ... cryotherapy is set to witness a CAGR of 6.5% during the ... will continue to be the leading market for cryotherapy ... ... are emphasizing on ensuring affordable and adequate supply of gas in ...
(Date:1/19/2017)... 2017  Sensus Healthcare, Inc. (NASDAQ: ... the treatment of non-melanoma skin cancers and other ... therapy, today announced that it will report its ... on Thursday, February 2, 2017 after the market close. ... call with the investment community on Thursday, February 2, ...
(Date:1/19/2017)... CAMBRIDGE, England , January 19, 2017 ... MedImmune and Otsuka in the Milner Therapeutics Consortium   ... academic scientists in Cambridge   ... Inc. (NYSE: PFE ) as a partner ... join the Consortium, which enables the efficient transfer of ...
Breaking Medicine Technology: