BOOMj, Inc. Joins Fight Against Bre...( http://www.boomj.com HENDERSON...),Health

http://www.boomj.com Featuring Daily Articles on Breast Cancer and Shopping Offers Benefitting Women and Charities

HENDERSON, Nev., Oct. 7 /PRNewswire-FirstCall/ -- BOOMj, Inc. (OTC Bulletin Board: BOMJ) http://www.BOOMj.com, the leading social networking community for Baby Boomers and adults over the age of 35 today announced its commitment to supporting all those touched by breast cancer.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070131/BOOMJLOGO )

Every day in October, http://www.BOOMj.com will feature a breast health awareness article on its home and health pages provided by Breast Cancer Network of Strength(TM), formerly known as Y-ME National Breast Cancer Organization. Each article will have a link to http://www.networkofstrength.org for any interested BOOMj customer. BOOMj has also created a coupon code, BCNOS, for BOOMj shoppers to enter at Check Out. BOOMj will donate 1% of each sale to Network of Strength for those who enter this special code. With an estimated 240,000 women diagnosed with noninvasive or invasive breast cancer in the US each year, it is the most common cancer in women, except for cancers of the skin. BOOMj has partnered with Breast Cancer Network of Strength. http://www.networkofstrength.org "We are happy to be partnering with Breast Cancer Network of Strength whose initiatives include providing immediate emotional relief to all those touched by breast cancer through its YourShoes Breast Cancer Support Center," Stated Wendy Borow Johnson President of BOOMj, Inc.

"Breast Cancer Network of Strength is pleased to be working with BOOMj;