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BMP Sunstone Announces Official Launch of Ferriprox in PRC
Date:6/26/2008

Company Holds Launch Events Throughout Cities in Guangdong and Guangxi

Provinces

PLYMOUTH MEETING, Pa., June 26 /Xinhua-PRNewswire-FirstCall/ -- BMP Sunstone Corporation (Nasdaq: BJGP; "BMP Sunstone" or the "Company") today announced the official launch of Ferriprox in the People's Republic of China. The Company will market and distribute Ferriprox under its five-year licensing agreement with Apotex, Inc. As part of the launch, the Company has held physician seminars in cities throughout Guangdong and Guangxi provinces.

Ferriprox(R) treats iron overload in the bloodstream which is often associated with thalassemia, a disease that can lead to organ damage and heart failure. Thalassemia is particularly prevalent in humid environments, like in Southern China, where it is estimated that 7-8% of the population needs treatment for the disease. Ferriprox(R) is currently sold in over 50 countries worldwide and is already approved for sale by China's State Food & Drug Administration ("SFDA"). Ferriprox is the only oral formulation in the class of iron chelator in China, and has proven to be very effective in reducing chronic iron overload, especially in the heart.

"We are pleased to introduce a product that could help a portion of the 15.0 million people in China who develop thalassemia each year. While many physicians are already aware of the relative benefits of Ferriprox, we are excited to further their understanding of Ferriprox at our launch events held this week in Guangdong and Guangxi provinces, including in Guangzhou, which is one of our largest potential markets. This event, targeted to doctors and local distributors, features internationally-renown physician experts in the fields of cardiology and hematology, as well as Dr. Michael Spino, President of ApoPharma Inc.," stated David Gao, Chief Executive Officer of BMP Sunstone.

Gao continued, "Ferriprox is a cost-effective thalassemia treatment, wh
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SOURCE BMP Sunstone Corporation
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