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As part of the campaign, messages in English will air on radio stations in Atlanta, Baltimore, Chicago, Dallas, Hartford, Los Angeles, Miami, New York, Philadelphia, Phoenix, Providence, Tampa, Tulsa and Washington, DC. In Chicago, Dallas, Los Angeles, Miami and New York, the radio messages will also air in Spanish.

The radio messages were created pro bono in collaboration between the Partnership and New York advertising agency Prime Access. The campaign messages encourage parents to overcome their fears about talking with their kids about drugs and alcohol.

In addition to the radio messages, the campaign supports the "The Tips for Raising Drug-Free Teens" section of the Partnership's Web site. Visitors can find resources to help keep kids drug and alcohol free, along with access to advice and support from prevention experts.

Visitors to drugfree.org also can download copies of the brochure "Your Child Needs You! A guide to help your child lead a healthy drug-free life," available in English, Spanish and Chinese languages. The brochure includes information on the dangers of illicit drug use helps parents prevent drug use in their own families. Free copies are available from the National Clearinghouse for Alcohol and Drug Information at 877-767-8432.

The Partnership for a Drug-Free America is a nonprofit organization uniting parents, renowned scientists and communications professionals to help families raise healthy children. The Partnership motivates and equips parents to prevent their children from using drugs and alcohol, intervene when drug and alcohol use is present and find help for family and friends in trouble. The Partnership's site, '/>"/>