Pine Brook, NJ (PRWEB) September 25, 2013
AutoTex PINK, a division of woman-owned WEXCO Industries, a leading global supplier of windshield wiper blades, has continued their unique and innovative efforts in the fight against breast cancer. For every AutoTex Pink windshield wiper blade sold, WEXCO Industries makes a donation to the National Breast Cancer Foundation to fulfill their mission to provide mammograms for underserved women.
"As a woman-owned company, AutoTex PINK is dedicated to ‘Wiping Out Breast Cancer’ with the aid of our customers and strategic partners," said Paula Lombard, WEXCO President and founder of AutoTex PINK. "Through this partnership, our goal is to support those affected by breast cancer, increase overall awareness for the disease and fund the ongoing research that will hopefully one day overcome this dreaded challenge."
Each of the first two years of the AutoTex Pink program, WEXCO raised enough funds from their sales for bronze sponsorships. In 2012, sales of AutoTex Pink doubled to achieve a Silver Level donation. Now, in 2013, after new brand strategies and growth, AutoTex Pink is right on target for a Gold Level sponsorship.
"I am ecstatic about the impact AutoTex Pink’s contributions are making to the NBCF. AutoTex Pink has allowed our customers in the installer and retail arenas to make a difference in their communities. AutoTex Pink has started a movement in the automotive industry of people working together to make a difference. I am confident we will be a Gold Level sponsor this year and we don’t ever intend on slowing down."
With its popularity on the rise, AutoTex Pink is predicting a
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