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Audience Generation, LLC Launches MedBuzz for Texas Medical Association
Date:4/28/2009

MedBuzz Online Advertising Generates Non Dues Revenue for the Texas Medical Association

AUSTIN, Texas, April 28 /PRNewswire/ -- Audience Generation launched MedBuzz, a powerful new online advertising and content syndication service for the Texas Medical Association that has extended TMA's online reach, increased awareness and website traffic, and generated incremental non-dues revenue for the largest state medical association in the United States.

(Logo: http://www.newscom.com/cgi-bin/prnh/20080925/AUDGENLOGO)

The Texas Medical Association, the leading state medical association in the United States and Audience Generation, a global advertising and technology agency are pleased to announce a new media relationship. Audience Generation has implemented MedBuzz, its pioneering online medical job, continuing medical education (CME), and medical classified advertising distribution and syndication platform on the Texas Medical Association website that allows for the efficient posting of multiple medical jobs, CME and medical classified options to multiple media sources and allows for the effective and specific pinpointing of qualified job, career and practice development opportunities for time limited physicians.

"The addition of MedBuzz has been a tremendous initial success. Audience Generation's advertising, marketing, and technology solutions enable TMA to provide a 24/7 resource to help our members find and post jobs, search for free and low-cost CME, and locate classified listings for practice space, medical equipment, and information technology products," said Connie Minogue, vice president of Marketing at the Texas Medical Association.

"MedBuzz is focused on helping healthcare employers and recruiters, CME planners and providers, and medical product and service companies reach time-limited physicians where they exist online," said Matt Wayne, President + CEO of Audience Generation. "Ultimately, we look forward to providing this service to all membership organizations, societies and associations who can benefit from our fully automated turn-key solution that is available free of any start-up costs."

The TMA website enjoys nearly 320,000 visitor sessions each month and continues to grow with the adoption of the MedBuzz platform. For as little as $25 ($5/day), advertisers can reach physicians, healthcare professionals, office staff, medical students, and residents who look for medical job opportunities, search for medical products and services, or seek continuing medical education to maintain their medical license. Advertisers can place and purchase their ad by visiting the Texas Medical Association website or by visiting http://texmed.medbuzz.com .

Texas Medical Association is the largest state medical society in the nation, representing nearly 44,000 physician and medical student members. It is located in Austin and has 120 component county medical societies around the state. TMA's key objective since 1853 is to improve the health of all Texans.

MedBuzz is a division of Audience Generation, LLC. Audience Generation(TM) is a global provider of integrated marketing, traditional and digital advertising, and customized technology solutions that offer a new way to find, generate, and engage live, online or mobile audiences on demand. For more information or a complete list of services visit www.audiencegeneration.com or by phone at 512-334-6520 or email extendreach@audiencegeneration.com . To obtain additional information regarding MedBuzz call Audience Generation or email sales@medbuzz.com .

Keywords: NON DUES REVENUE, ONLINE MEDICAL ADVERTISING, ONLINE MEDICAL CLASSIFIEDS, CONTINUING MEDICAL EDUCATION, TEXAS MEDICAL ASSOCIATION, CME, MARKETING, MEDICAL ASSOCIATION, PRACTICE MANAGEMENT, HEALTH INFORMATION TECHNOLOGY, EMR, HER, HIT, MEDICAL JOBS, SPECIALTY CME, FREE CME, LOW COST CME, TEXAS CME, AUDIENCE GENERATION, ADVERTISING AGENCY, MEDBUZZ, CUSTOMIZED TECHNOLOGY SOLUTIONS

    Contact: Matthew H. Wayne, President+ CEO
    Telephone: 512/334-6520
    Email: mwayne@audiencegeneration.com
    www.audiencegeneration.com


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SOURCE Audience Generation, LLC
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