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Association of Peruvian Anchovy Producers Pursues MSC Certification
Date:7/21/2009

rends. Eco-labels can - and do - shape consumer buying habits. Based on half year figures from April to September 2008, the approximate retail value of MSC-certified seafood products was $1.4 billion US with the number of fisheries involved in the MSC program rising by 41 percent during the same time period. Being part of the MSC program sets businesses apart from the competition, publicly demonstrating their commitment to healthy oceans and being part of a secure, traceable supply chain of sustainable seafood and seafood products. As part of the MSC Supply Chain Certification, every company involved from "boat to plate" is audited to ensure seafood bearing the MSC label comes from a fishery that meets the MSC fishery standard. The MSC meets best practice guidelines for eco-labeling and certification and is the world's only seafood certification and eco-labeling program that is consistent with such international norms as: The Code of Conduct for Responsible Fishing (UNFAO); Guidelines for the Ecolabelling of Fish and Fishery Products from Marine Capture Fisheries (UNFAO); The Code of Conduct for Setting Social and Environmental Standards (SEAL); and World Trade Organisation Technical Barriers to Trade Agreement.

This is an exciting time to be part of the seafood and seafood product industries, ensuring their future success for generations to come. ONC is thrilled to stand alongside the Association of Peruvian Anchovy Producers during the MSC certification process and to be part of the global seafood sustainability solution.

About Ocean Nutrition Canada Limited:

Ocean Nutrition Canada (ONC) is a privately held company, whose major shareholder is Clearwater Fine Foods Incorporated. Clearwater Fine Foods Incorporated is a diversified holding/investment company whose significant holdings include a controlling interest in Clearwater Seafood's Limited Partnership, the world's largest integrated shellfish harvester and processor. O
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SOURCE OCEAN NUTRITION CANADA LTD.
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