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Archi-Tech InView Now Supports Managed Care Data, Offering an Interactive Dashboard for On-Demand Sales Planning and Reporting
Date:4/29/2009

MC Data Can Be Integrated with Other Sales & Marketing Data In One Screen To Instantly Generate Key Performance Indicators, Dynamic Graphs, And Custom Metrics

EWING, N.J., April 29 /PRNewswire/ -- Archi-Tech Systems, a leader in pharmaceutical data analysis and reporting solutions, today announced the availability of managed care data within InView, the company's graphical interactive portal for pharmaceutical sales reporting. Using InView, managed care data can now be integrated seamlessly along with other sales and marketing data to create on-demand charts, graphs, and more. This provides an easy-to-use dashboard for pharmaceutical sales teams to access complete business intelligence, driving quick decision support and opportunity tracking.

InView works with data stored anywhere within an organization, whether from syndicated data providers, off-the-shelf and in-house CRM applications, internal documents, or other sources. It offers a view of data in any configuration, across any geography, plan, or market -- with customized, client-defined screen views featuring simple, one-step pull-down menus. Users can drill-up or drill-down in seconds, and quickly export to multiple report formats.

"InView was designed with the field force in mind, yet its point-and-click, on-the-fly reporting capabilities also offer a great tool for managers and executives, who can gain fast access to targeted insight when they need it," said Prashant Kohli, Vice President of Sales & Marketing for Archi-Tech. "With managed care data available directly alongside other relevant information in a single view, users gain comprehensive access to a range of actionable reports. This allows pharmaceutical sales organizations to quickly and effectively assess pull-through programs, competitive positioning, quota attainment, goals vs. actuals, and more."

Archi-Tech designed the InView application to be fully available
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SOURCE Archi-Tech Systems
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