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Archi-Tech Closes the Gap Between Pharmaceutical Managed Care and Primary Sales with Pull-Through Reporting Capabilities
Date:9/1/2009

EWING, N.J., Sept. 1 /PRNewswire/ -- Archi-Tech Systems, a leader in pharmaceutical data analysis and reporting solutions, today announced the availability of managed care pull-through reporting across all of its products. Archi-Tech's managed care pull-through reports and analysis tools provide access to timely and up-to-date information about plan performance and formulary status -- which has become increasingly important as the availability of prescriber-level data declines. With fast, easy, and accurate access to current pull-through data, National Account Managers, primary sales teams, and managed care sales teams alike can be better informed about the impact of contract levels, costs, requirements, and more on key products -- ultimately improving strategic planning and sales force effectiveness.

"In the current environment, as changes in health plans continue to impact the pharmaceutical industry on a near-daily basis, it is more important than ever for managed care, sales operations, and field representatives to be on the same page," said Prashant Kohli, Vice President of Sales & Marketing for Archi-Tech. "The ability to immediately access pull-through reporting on a wide range of health plan data is essential for today's pharmaceutical companies. It allows them to build successful sales strategies that make the best use of both time and dollars, and maximize every opportunity in the highly competitive marketplace to increase volume and drive success."

Archi-Tech's data analysis and reporting tools enable the creation of ad-hoc pull-through reports on a wide range of data, at any level of detail -- whether for identifying the performance and success of pull-through for a product by geography, or comparing the performance of health plan contracts including the activity of each plan's top prescribers, and more. With the touch of a button, users can access information about formula
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SOURCE Archi-Tech Systems
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