Navigation Links
Anti-Drug Message May Reach Young Girls, But Not Older Ones
Date:3/18/2011

FRIDAY, March 18 (HealthDay News) -- Anti-drug ads appear to be an effective way of delaying and reducing marijuana use by eighth-grade girls in the United States, a new study has found.

In 210 U.S. media markets that had advertised the "Above the Influence" anti-drug campaign, researchers analyzed the relationship between exposure to the campaign ads and use of marijuana and alcohol among students in grades 8, 10 and 12.

The campaign appeared to be most effective among 8th-grade girls, but did not seem to have much impact on similarly aged boys or teens of either gender in grades 10 and 12, the researchers found.

The study results were published online March 17 and in the May print issue of the American Journal of Public Health.

"By grade 10 and 12, most adolescents may have already made decisions about whether to initiate marijuana use, leaving less room for anti-drug advertising to have any meaningful effect," study author Christopher S. Carpenter, of Paul Merge School of Business at the University of California, Irvine, and colleagues wrote.

"Early adolescence is a period of major transition and vulnerability," they added. "Consequently, 8th-grade adolescent girls might be especially receptive to the Above the Influence campaign's anti-drug advertisements about achievement and living life above negative influences."

Above the Influence is a youth anti-drug advertising campaign created for the National Youth Anti-Drug Media Campaign (a program of the U.S. Office of National Drug Control Policy).

More information

The Nemours Foundation has more on what teens should know about drugs.

-- Robert Preidt

SOURCE: American Journal of Public Health, news release, March 17, 2011


'/>"/>
Copyright©2010 ScoutNews,LLC.
All rights reserved  

Page: 1

Related medicine news :

1. National anti-drug campaign succeeds in lowering marijuana use, study suggests
2. MarquisNet Co-Location Agreement with MessageBroadcast Helps Message Delivery Provider Expand World-Class Network
3. MessageSolution First in the Market to Offer All-in-One, Integrated Cloud-Based Archiving for Email, File Systems and SharePoint at Novell BrainShare 2010
4. New Backpack for Cyclists Sends a Polite Message to Motorists: '3 Feet Please'
5. MessageSolution Releases Enterprise Migration System for GroupWise, Advancing its Technology Leading Position for Enterprise Information Archiving and Migration
6. MessageSolution Exhibits Cloud-Based Integrated Archiving Solution for Email, File Systems and SharePoint at SaaSCon 2010, Kicks off MessageSolution SaaS Tour 2010
7. Indiana Paging Network and Onset Technology Partner to Deliver Paging Messages to Blackberry Smartphones
8. Onset Technology and Citipage Ltd. Partner to Deliver Advanced Paging Messages to Smartphones
9. World Renowned Humanitarian and Spiritual Leader Sri Sri Ravi Shankar Brings Timely Message of Peace and Empowerment to Connecticut
10. Pilot study supports adolescent diabetes patients through personalized text messages
11. Media detective tool empowers children to skirt alcohol and tobacco marketing messages
Post Your Comments:
*Name:
*Comment:
*Email:
Related Image:
Anti-Drug Message May Reach Young Girls, But Not Older Ones
(Date:4/24/2017)... ... April 24, 2017 , ... Pitavastatin, a relatively new statin, ... not known to have significant interactions with antiretroviral therapy (ART). Among people ... and dampen inflammation in the bloodstream. , While lowering cholesterol and dampening inflammation ...
(Date:4/24/2017)... ... April 24, 2017 , ... ... that over the last decade, student well-being has seriously declined. "When disenfranchised youth ... formal education, join the Islamic State to turn the historic multi-ethnic and multi-religious ...
(Date:4/24/2017)... ... 24, 2017 , ... Life of Purpose Treatment is proud to present “An ... held at 7:30 pm on May 10th at the University Auditorium. , This benefit ... will support the UF Collegiate Recovery Community (UFCRC). The concert will kick off the ...
(Date:4/23/2017)... ... April 23, 2017 , ... Altura ... the achievement of Cisco Select certification and SMB specialization. Altura is now ... , In earning the Select Certification, Altura fulfilled the training and exam ...
(Date:4/22/2017)... San Juan Capistrano (PRWEB) , ... April 22, 2017 , ... The San Juan ... have recently released a parenting report outlining the need for summer camps to provide physical ... , The Importance of Physical Activity In Summer Camps , With an increase in specialty ...
Breaking Medicine News(10 mins):
(Date:4/20/2017)... 2017 Eyevensys, a private biotechnology ... gene expression technology that enables the safe, local, sustained ... a wide range of ophthalmic diseases, announces it has ... Regulatory Agency (MHRA) to advance its technology into clinical ... The ...
(Date:4/19/2017)... 19, 2017 /PRNewswire/ - CRH Medical Corporation (TSX: CRH) (NYSE MKT: CRHM) (the ... Co. Healthcare Investor Conference 2017 at the Sheraton Hotel in ... Chief Executive Officer of the Company is scheduled to present on ... Bear and the Chairman of the Board, Tony Holler ... ...
(Date:4/19/2017)... 19, 2017  IRIDEX Corporation (Nasdaq: IRIX ... for the first quarter 2017 after the close of ... team will host a corresponding conference call beginning at ... Investors interested in listening to the conference call may ... or (703) 326-3030 for international callers, using conference ID: ...
Breaking Medicine Technology: