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Anthem Blue Cross and Blue Shield Introduces a Health Insurance Solution With a Special 'Boulder Flair' to Chamber Members
Date:7/27/2009

DENVER, July 27 /PRNewswire/ -- The Boulder Chamber and Anthem Blue Cross and Blue Shield have come together to offer Chamber members a health plan solution that meets the unique needs of Boulderites who want access to both traditional and alternative medical care. Whether members choose to treat a medical condition through herbology and ayurvedic methods or more traditional treatment regimens, the Chamber Plan's BlueFreedom accommodates their healing preferences. Most plan options also include acupuncture, chiropractic care and massage therapy benefits.

"One of the things we hear most often from our members is the need for affordable, quality health insurance for their employees," said Susan Graf, president, Boulder Chamber of Commerce. "We are delighted to be able to offer them this valuable membership benefit through Anthem Blue Cross and Blue Shield."

The Chamber Plan, which is available to small business groups with 1-50 employees, is currently being sold with effective dates of July 1, 2009.

"Boulder is a very special community. This year it topped Forbes list of America's top 25 towns to live well, and last year was cited by the magazine as being both one of the country's smartest cities and best-educated cities," said John Martie, president, Anthem Blue Cross and Blue Shield in Colorado. "We know that Boulderites have strongly held opinions and commitments to their personal health and loyalties to particular health care modalities - so we crafted the Chamber Plan to make sure they get the benefits they want, at a cost they can afford and with a wide range of providers."

The Chamber Plan features:

  • Six small group health plans with a wide range of prices and benefits;
  • One new health plan option - Blue Freedom - combines alternative therapies with traditional health care benefit
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SOURCE Anthem Blue Cross and Blue Shield in Colorado
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