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Anthem Blue Cross and Blue Shield Introduces a Health Insurance Solution With a Special 'Boulder Flair' to Chamber Members

DENVER, July 27 /PRNewswire/ -- The Boulder Chamber and Anthem Blue Cross and Blue Shield have come together to offer Chamber members a health plan solution that meets the unique needs of Boulderites who want access to both traditional and alternative medical care. Whether members choose to treat a medical condition through herbology and ayurvedic methods or more traditional treatment regimens, the Chamber Plan's BlueFreedom accommodates their healing preferences. Most plan options also include acupuncture, chiropractic care and massage therapy benefits.

"One of the things we hear most often from our members is the need for affordable, quality health insurance for their employees," said Susan Graf, president, Boulder Chamber of Commerce. "We are delighted to be able to offer them this valuable membership benefit through Anthem Blue Cross and Blue Shield."

The Chamber Plan, which is available to small business groups with 1-50 employees, is currently being sold with effective dates of July 1, 2009.

"Boulder is a very special community. This year it topped Forbes list of America's top 25 towns to live well, and last year was cited by the magazine as being both one of the country's smartest cities and best-educated cities," said John Martie, president, Anthem Blue Cross and Blue Shield in Colorado. "We know that Boulderites have strongly held opinions and commitments to their personal health and loyalties to particular health care modalities - so we crafted the Chamber Plan to make sure they get the benefits they want, at a cost they can afford and with a wide range of providers."

The Chamber Plan features:

  • Six small group health plans with a wide range of prices and benefits;
  • One new health plan option - Blue Freedom - combines alternative therapies with traditional health care benefits;
  • Integrated vision benefits with comprehensive eye exams, coverage for frames, lenses and more;
  • A wide-ranging choice of physicians, health care providers and hospitals countywide, statewide and nationwide;
  • A range of employer contribution levels;
  • Health and wellness programs; and,
  • Access to specialty products including dental, life, disability and employee assistance programs

"As independent brokers, MeyersDining Insurance is excited to be working with the Boulder Chamber and Anthem to sponsor an innovative set of health plans specifically designed to support our community's small businesses," said Elizabeth Dining, president, MeyersDining. "Both employers and employees will have access to a variety of health plans, all of which include vision and holistic care options. The Boulder Chamber's new health plan is a wonderful combination of leading-edge health plans at affordable prices from a dependable carrier."

For more information about the Chamber Plan and other Anthem products, contact your local Anthem Blue Cross and Blue Shield agent or call 888-284-0651, or visit us at

Anthem Blue Cross and Blue Shield in Colorado

Anthem Blue Cross and Blue Shield is the trade name of Rocky Mountain Hospital and Medical Service, Inc., an independent licensee of the Blue Cross Blue Shield Association. (R) ANTHEM is a registered trademark of Anthem Insurance Companies, Inc. The Blue Cross and Blue Shield names and symbols are registered marks of the Blue Cross and Blue Shield Association. Additional information about Anthem Blue Cross and Blue Shield in Colorado is available at

SOURCE Anthem Blue Cross and Blue Shield in Colorado
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