Navigation Links
Anthem Blue Cross Tackles Childhood Obesity in California Through Free BMI Workshops for Pediatric and Family Medicine Health Care Providers
Date:4/8/2008

Anthem Blue Cross has invested over $7 million to date in its childhood

obesity initiative

WOODLAND HILLS, Calif., April 8, 2008 /PRNewswire/ -- In recognition of national Public Health Week, Anthem Blue Cross, in collaboration with the California Child Health Disability (CCHD) Program, is hosting three Body Mass Index (BMI) training and promotion workshops in Pasadena, San Jose, and Bakersfield, California, for pediatric nurses and medical assistants.

The workshops will provide training in BMI measurement, documentation and tracking, and are designed for clinical staff (registered nurses, licensed vocational nurses and medical assistants) in pediatric and family physician offices. The BMI program consists of in-person and online training, as well as a training CD.

"BMI is increasingly recognized as an important vital sign in determining a child's health," said Dr. Harvinder Sareen, director of clinical programs for Anthem Blue Cross. "We are offering cutting-edge training opportunities to facilitate the care provided by primary care practices. BMI is a valuable part of the early assessment and detection of childhood obesity, and these trainings enable practices to intervene early with healthy lifestyle counseling and help arrest the childhood obesity epidemic."

The American Medical Association recommends BMI screening as an important first step in preventing obesity. However, only six states in the nation currently mandate BMI screening for children.

To help address this gap, Anthem Blue Cross developed and implemented a statewide BMI training program in April of 2006, sponsoring 48 BMI workshops in California over the last two years that have reached close to 2,500 clinical staff. Anthem Blue Cross has also trained over 300 school nurses and health educators across the state. Over 83 percent of the program's participants reported a better understanding of how to use BMI to screen for childhood obesity. The successful program has also been replicated in Indiana and West Virginia, and will be launched later this year in other states, including Nevada.

These events are part of the $9 million commitment made by Anthem Blue Cross to fight childhood obesity in California. Since September 2005, Anthem Blue Cross has invested more than $7 million in this effort, developing several programs to equip physicians, empower Anthem Blue Cross members, and engage California families.

"All Californians are impacted by the rising rates of childhood obesity," said Dr. Sareen. "This growing epidemic requires creative solutions such as the successful public-private collaborations launched by Anthem Blue Cross."

In addition to the BMI program, other key public-private collaborations to facilitate healthier lifestyles and address childhood obesity include:
-- Partnering with the California Governor's Council on Physical Fitness

and Sports to promote better nutrition and physical activity among

youth in low-income communities;

-- And partnering with the Los Angeles Unified School District and the

University of California, Los Angeles, to evaluate the effectiveness of

fresh fruit and vegetable bars on children's nutrition and health.

"We are responding to the growing epidemic of childhood obesity in California," said Leslie Margolin, president of Anthem Blue Cross. "This problem needs to be seriously addressed in order to improve both cost and quality of care, not only for our members' children but for all of the children of this state. Anthem Blue Cross is taking measurable steps to do just that."

For more information about Anthem Blue Cross and its childhood obesity initiative, please call 1-866-638-1865 or send an email to ChildhoodObesity@wellpoint.com.

About Anthem Blue Cross:

Anthem Blue Cross is an independent licensee of the Blue Cross Blue Shield Association and serves as the Blue Cross licensee for California. Anthem(R) is the registered trademark of Anthem Insurance Companies, Inc. The Blue Cross(R) name and symbol are registered marks of the Blue Cross and Blue Shield Association. Additional information about Anthem Blue Cross in California is available at http://www.anthem.com/ca .


'/>"/>
SOURCE Anthem Blue Cross
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. BlueCare(R) Family Plan, a HUSKY Health Plan from Anthem Blue Cross and Blue Shield in Connecticut, Raises Awareness, Funds and Diapers for New Haven Diaper Bank
2. Anthem Blue Cross and Blue Shield Partnership Plan Wins Nevada Immunization Award
3. Anthem Blue Cross and Blue Shield in Virginia Introduces New Generation of Consumer Driven Health Products
4. Anthem Blue Cross and Blue Shield in Kentucky Announces the Availability of New Health Plans for Medicare Beneficiaries
5. Anthem Introduces New Insurance Options for Small Business
6. American Idol Star Elliott Yamin and Music Legend Gloria Gaynor To Perform at AnthemLIVE!
7. Anthem Blue Cross and Blue Shield in Indiana Releases State Health Index
8. Anthem Blue Cross and Blue Shield in Kentucky Announces Release of State Health Index
9. Anthem Blue Cross and Blue Shield Foundation and Plan Associates Pledge More Than $880,000 to Community Organizations in 2008
10. Anthem Blue Cross and Blue Shield Foundation and Plan Associates Pledge $2.2 Million to Community Organizations in 2008
11. Anthem Blue Cross and Blue Shield Celebrates Local Moms-to-Be at Community Baby Shower
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/27/2016)... California (PRWEB) , ... June 27, 2016 , ... "FCPX ... fully customizable inside of Final Cut Pro X," said Christina Austin - CEO of ... unique style. Final Cut Pro X users can now reveal the media ...
(Date:6/26/2016)... ... June 27, 2016 , ... Quality metrics are proliferating in cancer care, ... remain in the eye of the beholder, according to experts who offered insights and ... Journal of Managed Care. For the full issue, click here . , For ...
(Date:6/26/2016)... ... June 26, 2016 , ... Many women ... diagnosed with endometriosis. These women need a treatment plan to not only alleviate ... that can help for preservation of fertility and ultimately achieving a pregnancy. The ...
(Date:6/25/2016)... ... 2016 , ... First Choice Emergency Room , the largest network of ... Medical Director of its new Mesquite-Samuell Farm facility. , “We are pleased to ... said Dr. James M. Muzzarelli, Executive Medical Director of First Choice Emergency Room. ...
(Date:6/24/2016)... CA (PRWEB) , ... June 24, 2016 , ... A ... procedures that most people are unfamiliar with. The article goes on to state that ... but also many of these less common operations such as calf and cheek reduction. ...
Breaking Medicine News(10 mins):
(Date:6/24/2016)... Belgium , June 24, 2016 /PRNewswire/ ... announced the appointment of Dr. Edward Futcher ... a Non-Executive Director, effective June 23, 2016.Dr. Futcher ... and Nominations and Governance Committees.  As a non-executive ... provide independent expertise and strategic counsel to VolitionRx ...
(Date:6/23/2016)... , June 23, 2016 ... "Pharmaceutical Excipients Market by Type (Organic Chemical (Sugar, ... Formulation (Oral, Topical, Coating, Parenteral) - Global Forecast to ... The global pharmaceutical excipients market ... at a CAGR of 6.1% in the forecast period ...
(Date:6/23/2016)... DUBLIN , June 23, 2016 ... "Key Pharma News Issue 52" report to their offering. ... need in influenza treatment creates a favourable commercial environment for ... and growing patient base that will serve to drive considerable ... flu vaccine would serve to cap sales considerably, but development ...
Breaking Medicine Technology: