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Anthem Blue Cross Gives the Gift of Health to California
Date:12/1/2008

WOODLAND HILLS, Calif., Dec. 1 /PRNewswire/ -- This December, Anthem Blue Cross is giving the gift of health to California as the Anthem Blue Cross HealthFair Bus travels the state offering free health evaluations. Launching on Monday, December 1 from the Anthem offices in Woodland Hills, California, the bus will depart on a multi-city tour to include Los Angeles, Ventura, Oxnard, Ojai, Fresno, Sacramento and San Francisco (see detailed schedule below).

(Photo: http://www.newscom.com/cgi-bin/prnh/20081201/NYM010 )

"Onboard the Anthem Blue Cross HealthFair Bus visitors will receive, free-of-charge, a health evaluation consisting of a full lipid panel; weight, height and waist measurements; blood pressure test; and Body Mass Index analysis. Together, these tests provide a snapshot of one's personal health," explained Leslie A. Margolin, president of Anthem Blue Cross. "Anthem is committed to the community, offering this service regardless of employment, immigration or insurance status. By proactively empowering individuals with vital, personal, medical information, we are taking an important step toward keeping Californians healthy."

"We're particularly enthusiastic about this tour because we'll be reaching several populations that might not necessarily have access to basic primary healthcare," noted Margolin. "For example, in the greater Los Angeles area we are partnering with strong community organizations such as the Urban League, P.A.T.H. (People Assisting The Homeless) and the Kedren Community Mental Health Center -- offering the free health screenings to their constituents. Anthem is committed to improving the lives of the people we serve and the health of our communities."

Also provided on board is The Health Care Options Matrix, developed by the Foundation for Health Coverage Education (http://www.coverageforall.org). It is the only hand-held guide available in English and Spanish, outlining all of the state's public and private health care options for individuals and groups in almost every demographic profile.

Since first hitting the road earlier this year, the Anthem HealthFair Bus has provided screenings to more than 2,700 people. "We're very proud to offer these screenings," Margolin added. "It's our gift of health to California."

    Bus tour events open to the general public:

    December 2:         Los Angeles. AIDS Project LA
    December 4/5:       Los Angeles, PATH (People Assisting The Homeless)
    December 6:         Oxnard, Oxnard Parade and Tamale Festival
    December 7:         Ventura, Ventura Holiday Street Fair
    December 8:         Los Angeles, AIDS Project LA
    December 9:         Ojai, Help of Ojai
    December 10:        Ojai, Help of Ojai
    December 11/12:     Los Angeles, Kedren Community Mental Health Center.
    December 13/14/15:  Los Angeles, Urban League (different address each day)
    December 16:        Fresno, United Way
    December 18/19:     Sacramento, State Capital
    December 20:        San Francisco, LGBT/AIDS Project LA

Anthem Blue Cross is the trade name of Blue Cross of California. Anthem Blue Cross and Anthem Blue Cross Life and Health Insurance Company are independent licensees of the Blue Cross Association. (R) ANTHEM is a registered trademark of Anthem Insurance Companies, Inc. The Blue Cross names and symbols are registered marks of the Blue Cross Association.


    Media Contact:  Peggy Hinz                     Jessica Rosen
                    (805) 557-6791                 (212) 994-7522
                    peggy.hinz@wellpoint.com       jessica.rosen@rfbinder.com


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SOURCE Anthem Blue Cross
Copyright©2008 PR Newswire.
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