Anthem Blue Cross Foundation Supports National Campaign Focused on Depression...(of the campaign outreach partnerships ha...),Health

Date:5/20/2008

of the campaign, outreach partnerships have already been established with a number of leading national and community-based mental health organizations. On May 22nd, Mental Health America of San Diego County will be featuring Men Get Depression at their annual Healthy Minds Luncheon in the Presidential Ballroom of the US Grant Hotel. Eric Hipple, former NFL quarterback for the Detroit Lions and campaign spokesperson, will speak at the event.

A Web site was also developed to serve as a resource center and guide for community organizations, employers, churches and individuals, who can download free resources, a community toolkit and film clips at http://www.mengetdepression.com. Additionally, due to the barriers to both awareness and treatment of mental illness and mental health care within the Latino and African American communities, outreach activities will include a specific focus on reaching men and their families within these communities. To increase access and usability, all materials have been developed in English and Spanish, reviewed for low literacy and closed captioned.

About the Anthem Blue Cross Foundation

Through charitable grant making, the Anthem Blue Cross Foundation promotes Anthem Blue Cross' inherent commitment to enhance the health and well-being of individuals and families in communities that the company serves. The Foundation focuses its funding on strategic initiatives that address and provide innovative solutions to reduce the number of uninsured as well as organizations and nonprofit charities that promote the Healthy Generations Program, a multi-generational initiative that targets specific disease states and medical conditions. These include: prenatal care in the first trimester, low birth weight babies, cardiac morbidity rates, long term activities that decrease obesity and increase physical activity, diabetes prevalence in adult populations, adult pneumococca
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SOURCE Anthem Blue Cross Copyright©2008 PR Newswire. All rights reserved

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