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Animal Planet Pet Video to Provide 2 Million Free Training DVDs to New Pet Parents of Adopted Shelter Dogs and Cats
Date:2/19/2008

Bayer Animal Health Signs on as Major Sponsor Of Award-Winning Training

Program

TAMPA, Fla., Feb. 19 /PRNewswire/ -- Animal Planet Pet Video (APPV), producer and distributor of award-winning pet-training videos, today announced the launch of its Shelter Helper program, offering 2 million free DVDs to pet parents in conjunction with Bayer Animal Health, the program's major sponsor. The first-of-its-kind program will provide 500,000 free dog- and cat-training DVDs per quarter to new pet parents of adopted pets through participating shelters.

"We've developed these family friendly, reward-based training videos for adopters and their newest furry family members," stated Kellyann Conway, APPV trainer and President for the Association of Pet Dog Trainers. "Providing new pet parents with these fun and educational training videos help them develop a fantastic bond from the moment their new pet arrives home."

The Animal Planet Pet Video DVDs titled "Training Your Adopted Dog" and "Training Your Adopted Cat," are an essential how-to manual for new pet parents, providing tips on how to care for their new pet as well as how to address common issues that often lead to the return of the pet back to the shelter. Common issues include house training, crate training, chewing, jumping, mouthing and teaching manners for dogs. Topics in the videos also include preparing your home, litter box training, playtime, scratching, introductions to kids and other pets and spraying for cats.

"I wish every new pet parent had the Training Your Adopted Dog and Your Adopted Cat DVDs," said Betsy Saul, Founder of Petfinder.com. "It is so much more than training and pet care. Their positive training methods lay the foundation for the relationship between pet parents and the new member of the family. They teach communication skills through fun and play that will ensure not only a successful transition for the new pet, but also a life-
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SOURCE Animal Planet Pet Video
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