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AnchorPoint Sponsored Aberdeen Group Report Addresses Telecom Lifecycle Management

Telecom Expense Management Identified as Precursor to Network Investment in 2010

(PRWEB) February 16, 2010 -- Aberdeen Group, a Harte-Hanks Company has released a new benchmark report entitled Recovering with Telecom Lifecycle Management which discusses telecom lifecycle management and Telecom Expense Management (TEM) solutions as a strategic foundation and precursor for other communications and network investments in 2010. The report, sponsored by AnchorPoint, a Division of MTS, provides a review of top 2009 strategies and actions to manage the entirety of the enterprise telecom lifecycle and studies the intentions of the leading enterprises for 2010.

“This research shows the strategic role of telecom lifecycle management (TLM) in determining the communications investments that companies will make in 2010," says Hyoun Park, Research Analyst. "Whether it be cloud computing, unified communications, or advanced enterprise mobility, companies need to have complete visibility to their telecom and network inventories to make the appropriate communications decisions that align to top-line growth.”

The report identifies that companies must actively pursue management strategies for the future of telephony in a proactive manner whether it includes strategies for new technologies such as cloud computing, virtual machines and network-enabled smartphones. The report findings are based on the use, experiences and intentions of over 100 enterprises using TLM and responding during December 2009 and January 2010 as well as over 600 respondents from 2009. One of the key findings of this research was that the top 20% of Aberdeen’s respondents (defined in terms of cost containment, service agreements, and technology propagation) were six-times more likely to have an integrated Telecom Expense Management compared to the bottom 30% of Aberdeen’s respondents, making it a key strategic differentiator for managing the telecom lifecycle.

To support the complete management of the telecom lifecycle, AnchorPoint provides Telecom Expense Management software and telecom cost management services to deliver integrated voice, data, and wireless management options for enterprises. These solutions are designed to provide a high Return on Investment and a payback period of less than twelve months through technology, industry expertise and/or process automation. AnchorPoint’s award-winning TEM solutions combine Invoice Management, Asset Management, and Usage Management with a first class Business Analytics tool which provides insight to the full TEM lifecycle in the procurement of telecom assets and services.

Offered as a software license, hosted or outsourced solution, AnchorPoint Telecom Expense Management (TEM) enables customers to intelligently manage, plan, optimize, and reduce their communications and network investments. AnchorPoint customer engagements begin with Map-to-Win(SM), AnchorPoint’s strategic consulting approach. Map-to-Win(SM) enables organizations to effectively align their business goals with their people, process and technology investments, to assure the success of their expense management initiatives. The AnchorPoint solution is designed to provide a single view of visibility and management control into all their telecom expenses and operations resulting in 15% - 30% savings.

A complimentary copy of the AnchorPoint sponsored Aberdeen Group study can be found at AnchorPoint Sponsored Report.

About AnchorPoint

AnchorPoint is a leading provider of Telecom Expense Management Solutions (also known as telecommunications expense management or telecom cost management solutions) that enable enterprises to gain visibility and control of strategic assets that drive key business processes and crucial competitive advantage. The company’s award-winning software, consulting and managed services solutions -- including integrated Invoice Management, Asset Management, and Usage Management and Business Analytics tools -- provide professionals at every level of the organization with rapid access to concise, actionable data. Armed with this knowledge, they can make smart operational and financial decisions that maximize the performance of core assets and services. From reducing costs and optimizing resources for superior ROI; from allocating budgets to ensuring regulatory compliance; from purchasing to payment; and everything in between, global leaders rely on AnchorPoint for absolute control over bottom line results.

AnchorPoint is a division of MTS – Mer Telemanagement Solutions Ltd. (NASDAQ: MTSL), a global provider of business support systems (BSS) for comprehensive telecommunication management and customer care & billing (CC&B) solutions. Headquartered in Israel, MTS markets its solutions through wholly owned subsidiaries in the United States, Hong Kong, The Netherlands, and Brazil, as well as through OEM partnerships with Siemens, Phillips, NEC and other vendors. MTS shares are traded on the NASDAQ Capital Market (symbol MTSL). For more information please visit the MTS web site:

Certain matters discussed in this news release are forward-looking statements that involve a number of risks and uncertainties including, but not limited to, risks in product development plans and schedules, rapid technological change, changes and delays in product approval and introduction, customer acceptance of new products, the impact of competitive products and pricing, market acceptance, the lengthy sales cycle, proprietary rights of the Company and its competitors, risk of operations in Israel, government regulations, dependence on third parties to manufacture products, general economic conditions and other risk factors detailed in the Company’s filings with the United States Securities and Exchange Commission.

About Aberdeen Group, a Harte-Hanks Company
Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen™ for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the “customer optimization” process of Harte-Hanks (Information – Opportunity – Insight – Engagement – Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, call (617) 723-7890, or to learn more about Harte-Hanks, call (800) 456-9748.

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