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Amsterdam Native and St. Jude Patient Christian Gizara to Appear With Marlo Thomas on Dec. 8 'Larry King Live' to Educate Viewers About Life-Saving Work of St. Jude Children's Research Hospital(R)
Date:11/30/2007

nifying glass on a bright green background in their stores and can support the campaign by adding a donation at checkout or purchasing specialty merchandise that benefits St. Jude. Donations and purchases can also be made online at http://www.stjude.org or by calling 1-800-4STJUDE. Thanks and Giving began nationwide on November 19 and continues through the holiday season.

Thanks and Giving was created by award-winning actress and St. Jude National Outreach Director Marlo Thomas and her siblings, Terre and Tony Thomas, the children of hospital founder Danny Thomas. It is an unprecedented coming together of retail and corporate partners, media and celebrities, asking everyone to join them in supporting St. Jude's groundbreaking research that benefits children in communities across the country and around the world. St. Jude is the nation's leading pediatric cancer research and treatment center and the only one that covers all of the costs for medicine, treatment, food, travel and lodging. Eighty-five cents of each dollar received goes directly to research and treatment.

Celebrity friends Jennifer Aniston, Antonio Banderas, Bernie Mac, Ray Romano, Robin Williams and Reggie Bush have donated their talent for new national television spots, produced by Tony Thomas, which are airing on broadcast and cable networks, in both general and Spanish-language markets; and in a 60-second movie trailer that is reaching audiences on more than 20,000 movie screens and on American Airlines flights during the holidays. Radio spots featuring country artist Keith Urban are running on hundreds of stations throughout the campaign. Thanks and Giving also includes print ads in high profile magazines from home decor, to lifestyle, entertainment and news. Full-page ads showcasing the campaign's corporate partners are in newspapers in major cities and in USA Today. The national media blitz includes online banner ads on more than 3,00
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SOURCE St. Jude Children's Research Hospital
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