Navigation Links
Americans Want Uncle Sam's Help Putting Healthy Foods on Their Dinner Table
Date:3/8/2010

OAKBROOK TERRACE, Ill., March 8 /PRNewswire/ -- Americans recognize things need to change in the grocery aisle, and they support Uncle Sam's efforts to overhaul what is included in their food and on the packages.  The majority also believe they are individually responsible for making the right food choices to avoid obesity, but will readily accept the government's help to be successful, according to a new survey by FoodMinds.

"In light of all the recent attention around food labeling and nutrition guidance programs, we wanted to get a sense of what the consumer actually thought," said Grant Prentice, FoodMinds' director of Strategic Insights.  "We heard clearly they believe things need to change – and that it makes sense for the government to lead that charge."

Americans Want Uncle Sam...

...Involved in Food Labels

  • Eighty-six percent of consumers are interested in the government implementing objective front-of-pack labeling that calls out calories and beneficial nutrients such as vitamin D or fiber
  • Seventy-seven percent of shoppers are interested in front-of-package labels designed to warn them of products with high calories, low nutrients
    • And, 64 percent said if their favorite food had a warning label on it, they would either eat less or stop buying the product entirely

...To Help Educate, Mitigate and Motivate

  • Seventy-four percent favor government-sponsored nutrition education programs to help them better identify the "good" versus the "bad" foods
  • Fifty-eight percent support the government banning advertising of "unhealthy" foods to children and young adults
  • Half are in favor of the government allowing employers to reward healthier employees while levying higher costs or fines to punish those who engage in unhealthy behaviors

...But Not His Taxes

  • Rejected by 65 percent of shoppers are proposed taxes on soft drinks and foods high in sugar and calories, but low in nutritional value

Just the (Nutrition) Facts, Ma'am

Consumers love food-related information – and want more of it, in particular basic, factual data.

  • The Nutrition Facts panel ranks first with 93 percent of shoppers saying it's a very or somewhat useful tool, followed by front-of-pack information (low fat, high in fiber, etc.) at 88 percent
  • Not quite as popular are marketing-oriented claims such as "helps lose weight," "helps build strong bones," with 71 percent of shoppers finding them useful
  • Three quarters of shoppers like seeing where their food comes from ("organic," "natural" and "sustainable farming practices")

Not It! Significant Minority Believes Others Responsible for Individuals' Eating Habits

  • When asked who holds the primary responsibility to make sure the public makes right food choices to avoid obesity, 38 percent chose:  14 percent said food companies, 12 percent said the government, nine percent said the health care system and three percent pointed to the educational systems

About the Food Temperance Survey

Created by the FoodMinds Strategic Insights department, the Food Temperance survey was conducted through Greenfield Online's Omnibus service on January 18, 2010. The sample of 1045 adults is balanced on age, gender and region of the U.S.  Sub-samples of 869 primary grocery shoppers and 182 Opinion Leader Shoppers were screened from the overall adult sample.  The MOE is +/- 3% for primary grocery shoppers and +/- 7% for the opinion leader shoppers

About FoodMinds

FoodMinds is a food and nutrition company that harnesses science, public affairs and communications. FoodMinds applies knowledge and critical thinking to help its clients tell a better story that makes a difference. Visit www.foodminds.com to learn more.

SOURCE FoodMinds

Back to top

RELATED LINKS
http://www.foodminds.com

'/>"/>

SOURCE FoodMinds
Copyright©2010 PR Newswire.
All rights reserved

Related medicine news :

1. Americans Weigh in on Skincare Issues
2. PharmacyChecker.com Begins Blog About Americans' Access to Affordable Medication
3. Consumer Health Insurance Site Founder: Health Reform or No Health Reform, Americans Can Help Reduce Rolls of the Uninsured
4. FDA Survey Finds More Americans Read Information on Food Labels
5. Genetic Disease Foundation Encourages Americans to Know Their Genes at KnowYourGenes.org in Observance of World Rare Disease Day
6. A Twenty-Page Bill In Plain English to Reduce Premiums and Help Laid-Off Americans
7. Half of Americans live more than an hour away from lifesaving stroke care
8. PCMA: Proposed Overhaul of FEHBP Pharmacy Benefit Would Undermine Cost-Saving Tools, Reduce Choices for 8 Million Americans
9. 57 Million Americans Are on the Brink of Getting Diabetes: A Convenient Lab Test Can Help Pull Them Back
10. FriendsofWater.com Responds to the National Acadamy of Sciences Report that Millions of Americans Get Sick Yearly from Contaminated Water
11. Americans Remain Split on Stalled Health Care Legislation, but Some Provisions Popular Among Majorities of Democrats, Independents and Republicans
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/13/2017)... ... ... Global Healthcare Management’s 4th Annual Kids Fun Run brought out many kids this ... by Global Healthcare Management’s CEO, Jon Letko, is aimed at getting kids excited about ... ages; it is a non-competitive, non-timed event, which is all about having fun and ...
(Date:10/13/2017)... , ... October 13, 2017 , ... “America On The ... identity. “America On The Brink” is the creation of published author, William Nowers. ... great-grandchildren. As a WWII veteran, he spent thirty years in the Navy. ...
(Date:10/12/2017)... ... October 12, 2017 , ... IsoComforter, Inc. ( https://isocomforter.com ... the introduction of an innovative new design of the shoulder pad. The shoulder ... maximum comfort while controlling your pain while using cold therapy. By utilizing ice and ...
(Date:10/12/2017)... ... 12, 2017 , ... HMP , a leader in healthcare events and ... Eddie Digital Award for ‘Best B-to-B Healthcare Website.’ Winners were announced during the Eddie ... annual award competition recognizes editorial and design excellence across a range of sectors. This ...
(Date:10/12/2017)... ... 12, 2017 , ... In the United States, single-family home ... states—like New York, New Jersey, Massachusetts, Texas, Virginia, Connecticut, and California—the average is ... low property-tax rates, which contributes to the relatively lower cost of living in ...
Breaking Medicine News(10 mins):
(Date:10/2/2017)... , Oct. 2, 2017  Eli Lilly and Company ... results for the third quarter of 2017 on Tuesday, ... call on that day with the investment community and ... The conference call will begin at 9 a.m. ... access a live webcast of the conference call through ...
(Date:10/2/2017)... , Oct. 2, 2017 The Rebound mobile ... the struggle to reverse the tide of prescription drug addiction. ... regulating their medicine intake and stepping down their dosage in ... to launch in December 2017; the first 100,000 people to ... more at http://www.rebound-solution.com/ ...
(Date:9/27/2017)... for their devotion to personalized service, SMP Pharmacy Solutions announces ... the South Florida Business Journal,s 50 Fastest-Growing Companies, and listed ... national specialty pharmacy has found its niche.  To that end, ... honored by SFBJ as the 2017 Power Leader in Health ... his award in October, Bardisa said of the three achievements, ...
Breaking Medicine Technology: