Navigation Links
Americans Want - But Can't Spell - Nose Bidet
Date:12/28/2007

MILWAUKEE, Dec. 28 /PRNewswire/ -- Americans might not be able to spell it, but they are making sure it's in their medicine cabinets this winter. "It" is the nose bidet (no not beday, bedae, or baday) and is more commonly known as the neti pot. In fact, the New York Times recently listed the term nose bidet as one of the buzzwords of 2007.

(Photo: http://www.newscom.com/cgi-bin/prnh/20071228/CLF018 )

The word "bidet" has been around since the late 17th or early 18th century, when French furniture maker Mark-Antoine Jacoud invented the plumbing fixture. But when the word "bidet" is coupled with "nose," it gets people's attention.

So, what is it? The nose bidet or neti pot is used to gently cleanse the nasal cavity and ease the suffering from allergy symptoms, sinus infections or any other sinus malady. This process, known as nasal washing, is gaining popularity. Though it has been around for centuries it has recently been rediscovered by modern science as an effective way to treat a wide range of sinus problems.

The most popular neti pot available on the market is SinuCleanse(R), which was created by Dr. Diane Heatley, an ear, nose and throat doctor at the University of Wisconsin-Madison.

During a segment on the Oprah Winfrey Show, the talk show host referred to a neti pot as a nose bidet. The SinuCleanse marketing team took to the Internet and snatched up nose bidet as keywords, along with several misspellings of the phrase.

Recently, the Oprah segment re-ran.

"We were thrilled when we received a report from Google that our ads had been shown more than 88,000 times that week," said Dave Gallo, president of Med-Systems, the company that manufactures SinuCleanse. "In fact, the neti pot was the most popular search term with 44,000 impressions."
But, not one single person spelled nose bidet correctly.

The following misspellings received the highest number of impressions:

1. nose beday

2. nose baday

3. nose biday

4. nose bedae

5. nose bidae

SinuCleanse bought the AdWords in April. Gallo says, "With more than 30,000 search attempts for 'nose bidet' since then, we're still waiting for someone to spell it correctly."

About the SinuCleanse System

The SinuCleanse system was created in 1997 as an all-natural defense for adults and children who suffer nasal problems. It was created by an ENT and is clinically proven to reduce sinus symptoms. This drug-free treatment can be used as often as needed and is safe for every sinus sufferer, including pregnant women, people on multiple medications and children. The SinuCleanse system is available in three easy-to-use applications, the original neti pot, the SinuCleanse Squeeze(TM) and the new SinuCleanse Kid's Mister. For more information, please visit http://www.sinucleanse.com.
Available Topic Expert(s): For information on the listed expert(s), click appropriate link. Diane Heatley http://profnet.prnewswire.com/Subscriber/ExpertProfile.aspx?ei=61386


'/>"/>
SOURCE SinuCleanse
Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Many Older Americans Have Active Sex Lives
2. Despite grumbling, most Americans say they are happy at work
3. Record Number of Americans Lack Health Insurance
4. AUDIO from Medialink and Pfizer: Number of Uninsured Americans Grows to 47 Million
5. New Survey Shows Americans are Still Concerned About Food Safety, Yet Still Not Smart About What They Like to Eat
6. Amid Improving Life Expectancy Rates, Risk of Premature Death is Still Significant for Americans, New Study Shows
7. AOA President Calls on Congress to Reauthorize SCHIP and Take Action to Ensure Health Care Coverage for All Americans
8. National Council on Disability Urges Congress to Support Americans with Disabilities Act Restoration
9. Few Americans Know of Leg Artery Danger
10. More Americans Urged to Get Flu Shots
11. Pelosi: Todays Sweeping, Bipartisan Legislation to Improve Drug Safety is a Victory for All Americans
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:2/12/2016)... Sugar Land, TX (PRWEB) , ... February 12, ... ... the families of southwest Houston and surrounding communities by continuing it’s commitment to ... Fort Bend Family Promise. The organization works closely with area homeless families to ...
(Date:2/12/2016)... ... February 12, 2016 , ... Atlantic ... for Health Plans and PBMs,” an upcoming Feb. 24 webinar that will discuss ... in big-dollar therapeutic categories, such as the $1,000-per-pill hepatitis C treatment Sovaldi and ...
(Date:2/12/2016)... , ... February 12, 2016 , ... A lot has ... 35 years. A president has access to health and wellness resources most Americans could ... world, no single individual has a schedule as frenetic as the U.S. President. ...
(Date:2/12/2016)... ... February 12, 2016 , ... The ... the field of long term care. With that, says Patrick Loughney, president of ... in administrative roles in long term care environments. His company, which offers prep ...
(Date:2/12/2016)... ... ... Planet Future is a Final Cut Pro X themed package ... pictures, videos as well as text in an exciting cartoon environment. Planet Future is ... beautiful frame overlay. Pixel Film Studios makes editing easy; simply insert media into the ...
Breaking Medicine News(10 mins):
(Date:2/12/2016)... , Feb. 12, 2016  Innophos Holdings, Inc. (NASDAQ: ... specialty ingredients, today announced that it will host a live ... ET to discuss its fourth quarter and full year 2015 ... The press release detailing fourth quarter and full year results ... close. --> --> ...
(Date:2/12/2016)... , February 12, 2016 /PRNewswire/ ... nicht anders vermerkt)   http://www.sedar.com ... http://www.telestatherapeutics.com abrufbar.    --> ... des Unternehmens http://www.telestatherapeutics.com abrufbar.    ... (TSX:TST; PNK:BNHLF) veröffentlichte heute seinen Konzernabschluss des ...
(Date:2/12/2016)... Calif. , Feb. 12, 2016  SI-BONE, Inc., a medical ... ® ("iFuse"), a minimally invasive surgical (MIS) device indicated for ... National Government Services, Inc. (NGS), the Medicare Administrative Contractor (MAC) covering ... , Maine , Massachusetts ... , New York , Rhode Island ...
Breaking Medicine Technology: