ATI Taps a Seasoned Executive with Extensive Experience in Health Care to Lead the Rollout of ATI's Telemedicine Initiative to Transform Care for Patients with Complex Conditions
Minneapolis, MN and Los Angeles, CA (PRWEB) October 12, 2009 -- At the National Association for Home Care and Hospice (NAHC) Annual Meeting, American TeleCare, Inc. (ATI), the pioneer in the development and deployment of telehealth-supported systems for connected care, announced the appointment of Terri A. Seppala as vice president, sales and marketing. Seppala is responsible for launching ATI's Advanced Care Management™ (ACM™) initiative and establishing strategic customer partnerships to expand the ACM enterprise nationally.
"In Advanced Care Management we team with regional health care organizations to leverage the efficiency, and effectiveness of their top clinical experts in order to transform care for patients with the highest severity and complexity of disease," said Randy Moore, M.D., M.B.A., chief executive officer, American TeleCare, Inc. "Terri has the industry knowledge and experience in high-level consultative, relationship sales to expand our opportunity base and build our ACM customer partnerships."
"ATI is right at the forefront of changing how care is delivered, and that's right where I want to be today," said Seppala. "Advanced Care Management is a compelling model that matches clinical expertise to patients' requirements and delivers affordable excellence whenever and wherever it's needed, 24/7. And ATI has the bright talent and industry-best telehealth technology to realize this vision of consumer-centric, connected care."
Seppala is an accomplished sales, marketing and management executive with a track record of increasing market share and profitability for high-growth service solutions in the information technology, medical device and health care industries. She has 20 years of experience in sales and marketing of application software and database technology, health care products for physicians and consumers, medical devices and patient monitoring solutions.
As a vice president for Medtronic's multibillion dollar cardiac rhythm and disease management products, she directed technical field engineers and in-house employees to develop and implement technical support and medical education for physicians and clinical staff. In her position as senior vice president and general manager at Computer Associates, Seppala had global P&L responsibility for product development, sales and marketing, delivery and operations of customized and packaged education and service solutions. She also served as vice president of Americas Education at Oracle, where she directed marketing, sales and delivery of education products for Oracle applications and database technology to customers in several industries including health care and insurance. In addition, her professional experience includes several sales and marketing management positions in health care and consumer product business units at 3M.
Seppala has a bachelor's of arts degree in psychology from New York University. She earned a master's of arts in education with an emphasis in public health at the School of Education, University of Minnesota. She served on the board of Group Health/HealthPartners for 14 years and was the chair of the board when Group Health and MedCenters merged to create HealthPartners. She currently serves on the faculty in the master's of business administration program at Augsburg College in Minneapolis.
ATI is exhibiting at the National Association for Home Care and Hospice (NAHC) Annual Meeting & Exposition, October 10-14, 2009, Los Angeles Convention Center, Los Angeles, Calif. ATI is located a booth #1153. NAHC is the nation's largest trade association representing the interests and concerns of home care agencies, hospices, home care aide organizations, and medical equipment suppliers. The more than 3,000 attendees at the NAHC Annual Meeting & Exposition are leaders in the home care and hospice community.
About American TeleCare
Founded in 1993, American TeleCare, Inc. (ATI) is the pioneer in the development and deployment of telehealth-supported solutions for connected care. ATI solutions establish and sustain telemedicine monitoring and constant care of patients -- keeping them connected to expert clinical care to improve and maintain their health. In partnership with leading health care delivery systems, ATI organizes and supports interdisciplinary medical teams that extend clinical expertise to patients whenever and wherever it is required. ATI's partners achieve 65 to 95 percent reductions in emergency department and inpatient utilization for patients with the highest burden and complexity of disease. Visit www.americantelecare.com for more information. Then call ATI at 800-323-6667.
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