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American Statistical Association Chooses Marketing General Incorporated to Manage Mailing Lists
Date:4/10/2013

Alexandria, Virginia (PRWEB) April 10, 2013

Marketing General Incorporated (MGI) has been appointed manager for the direct mail list of the American Statistical Association (ASA), effective April 15.

The ASA, a scientific and educational society, is the world’s largest community of statisticians. ASA members use their quantitative and data analysis skills to inform public policy decision making, advance scientific and business research and improve human welfare. Key ASA activities include promoting excellence in the statistical sciences; hosting the well-regarded Joint Statistical Meetings (JSM) and smaller, more specialized regional meetings; publishing scholarly journals, general interest magazines and other publications; sponsoring K–12 statistics education initiatives; offering career planning, placement and enhancement services for its members; and advocating for statisticians and statistical sciences through its science policy department.

The ASA’s Accredited Professional Statistician™ is a portfolio-based credential. Holders of the PSTAT® designation are dedicated professionals who have completed rigorous training and who pursue continuing education.

The ASA postal mailing list is available to help mailers reach this vibrant, influential audience of 18,000 members who serve in industry, government and academia. Direct marketers may select all names in the ASA file, target U.S. addresses or custom build a file based upon mailer-provided criteria. Some popular selections include education credentials; PSTAT® accredited statisticians; worksite, including academia, industry or government; job function, ranging from biopharmaceutical to risk analysis to survey research methods or health policy statistics; or geography.

The email channel will be available for the first time for ASA's JSM conference; call for counts and availability.

The list is 100% direct-mail generated and frequently updated, CASS-certified. The NCOA certificate is available for U.S. addresses upon request.

For more information about the American Statistical Association mailing list and other MGI List offerings, please contact List Manager Noah Poissant, 703.706.0393, NPoissant(at)MGILists(dot)com or visit http://www.MGILists.com.

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Marketing General Incorporated brings to associations and businesses more than 30 years of strategic insights from testing, market research and data analysis of member behavior and membership marketing.

Read the full story at http://www.prweb.com/releases/2013/4/prweb10536452.htm.


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