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American Red Cross and FedEx Announce Collaboration to Help Small Businesses Get Prepared for Disaster
Date:9/13/2007

saster preparedness and contingency planning are core competencies at FedEx," said David Bronczek, president and CEO of FedEx Express. "In addition to helping small businesses grow by providing unrivaled access to the global marketplace, we are delighted to leverage our planning expertise in collaboration with the American Red Cross to benefit small businesses in their disaster preparedness efforts."

While small businesses have taken some steps to prepare their business and their employees in advance of a disaster, they lag behind on several important indicators. A majority of businesses surveyed have developed employee phone lists for notifications and communication during a disaster (86 percent); ensured the safety of important business files or records (75 percent); and purchased insurance for business disruption or damage (80 percent). But businesses are much less likely to have completed other important steps. Only 41 percent have taken preparedness steps based on the type of disasters common to the business location and only 55 percent have communicated with employees about their roles before and during a disaster.

Stacey Wieder is a practice manager at Lake Seminole Animal Hospital in Florida. She manages the hospital's disaster planning for its 13 employees. The Lake Seminole Animal Hospital had to evacuate and utilized shutdown procedures during Hurricanes Charley and Jeanne in 2004. "By planning ahead for emergencies, the hospital is demonstrating to employees that their personal safety is important. Our employees have become better preparedness advocates and clients even tell us that our proactive planning has encouraged them to take preparedness steps," said Wieder.

The Red Cross and FedEx are developing preparedness solutions to help small business owners develop an emergency plan and help their employees get prepared. A downloadable disaster preparedness checklist for small businesses will be made available at

SOURCE American Red Cross
Copyright©2007 PR Newswire.
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