Navigation Links
American Red Cross Launches National Campaign to Connect NASCAR Fans With Blood Donations
Date:4/21/2008

Red Cross Partners With 3M Corporation and Roush Fenway Racing; Launches New Interactive Web site at redcrossracing.com

WASHINGTON, April 21 /PRNewswire-USNewswire/ -- The American Red Cross today announced the launch of Red Cross Racing, a new national campaign to recruit NASCAR fans as blood donors and raise awareness of the need to give blood. Every two seconds, someone in America needs blood.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080421/DC20034 )

Through the support of 3M and Roush Fenway Racing -- two highly respected organizations in the NASCAR motorsports world -- the No. 16 Ford Fusion will race this Sunday at the Aaron's 499 in Talladega, Ala. in a full paint scheme featuring the Red Cross logo. The car will be driven by Red Cross Celebrity Cabinet member and blood donor Greg Biffle.

"I'm proud to be an American Red Cross blood donor," said Biffle. "I give blood because it's easy to do and helps support our community. I hope NASCAR fans across the country will join me this racing season to help save lives, one drive at a time."

"The Red Cross invites NASCAR fans to follow Greg Biffle's lead and help win the race to increase much-needed blood donations," said Mary S. Elcano, Acting President and CEO of the American Red Cross. "Many NASCAR fans are already loyal Red Cross supporters in times of disaster, and through Red Cross Racing, we hope they will become frequent blood donors too."

Race fans will be able to join a Donor Rewards Program by visiting redcrossracing.com beginning on April 24. This new Web site makes it easy to schedule blood donation appointments online and offers frequent donors the chance to get points, which can be exchanged for Red Cross Racing gear, including caps, t-shirts, jackets and limited edition die-cast cars. Race fans can also join Red Cross Racing at one of the nine NASCAR races where a Red Cross trailer will be on the midway. All participants who sign up between April 24 and October 1 are automatically entered into a sweepstakes for an all-expense paid trip for two to the Checker Auto Parts 500 at Phoenix International Speedway on November 9, 2008.

The Red Cross will be highly visible at NASCAR races, thanks to a nearly $2 million donation by 3M. "We're excited to join with the Red Cross to further advance its mission to increase the nation's blood supply," said Bob MacDonald, 3M senior vice president of marketing. "Our company is a long-time supporter of the Red Cross through ongoing financial and in-kind donations, and we are pleased to help launch this NASCAR opportunity."

People can give blood up to six times a year, or every 56 days, yet only about 37 percent of blood donors give more than once each year. Through this national campaign, the Red Cross hopes to increase the number of blood donations and to encourage people to give more often. The creation of Red Cross Racing seeks to expand on the organization's existing successful partnerships within NASCAR.

The No. 16 Ford Fusion will also feature the full Red Cross paint scheme on November 9, 2008 during the Phoenix race. In both races Biffle will wear a Red Cross-branded fire suit. In addition, the Red Cross logo will be seen on the No. 16 Ford Fusion in eight other races this season.

American Red Cross Car & Track Locations Race Date

Talladega, Ala. April 25-27

Loudon, N.H. May 30 - June 1

Chicago, Ill. July 11-13

Brooklyn, Mich. Aug. 15-17

Richmond, Va. Sept. 5-7

Kansas City, Kan. Sept. 26-28

Charlotte, N.C. Oct. 10-12

Fort Worth, Texas Oct. 31 - Nov. 2

Phoenix, Ariz. Nov. 7-9

About the American Red Cross

The American Red Cross shelters, feeds and counsels victims of disasters; supplies nearly half of the nation's blood; teaches lifesaving skills; and supports military members and their families. The American Red Cross is a charity, not a government agency, and depends on volunteers and the generosity of the American public to perform its humanitarian mission. For more information, please visit http://www.redcross.org or join our blog at http://www.redcrosschat.org.

About 3M

A recognized leader in research and development, 3M produces thousands of innovative products for dozens of diverse markets. 3M's core strength is applying its more than 40 distinct technology platforms -- often in combination -- to a wide array of customer needs. With $24 billion in sales, 3M employs 75,000 people worldwide and has operations in more than 60 countries. For more information, visit http://www.3M.com.

About Roush Fenway Racing

Roush Fenway Racing is NASCAR's largest team operating 13 motorsports teams. Five in the NASCAR Sprint Cup Series with drivers Matt Kenseth, Jamie McMurray, Greg Biffle, Carl Edwards and David Ragan; four in the Nationwide Series with Kenseth, Biffle, Edwards, McMurray, Ragan, Erik Darnell and Colin Braun; and three in the Craftsman Truck Series with Darnell, Braun, Kvapil, John Wes Townley and Bobby East; and one in the ARCA RE/MAX Series with Ricky Stenhouse Jr. For more information on any of the Roush Fenway Racing teams, log onto http://www.RoushFenway.com. For sponsorship inquiries please contact Robin Johnson at 704.720.4645.


'/>"/>
SOURCE American Red Cross
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Many Older Americans Have Active Sex Lives
2. Despite grumbling, most Americans say they are happy at work
3. Record Number of Americans Lack Health Insurance
4. Longaberger Expands Horizon of Hope Campaign to Build Support for American Cancer Societys Breast Cancer Initiatives
5. AUDIO from Medialink and Pfizer: Number of Uninsured Americans Grows to 47 Million
6. New Survey Shows Americans are Still Concerned About Food Safety, Yet Still Not Smart About What They Like to Eat
7. Novo Nordisk Appoints New Leader of North American Business
8. Amid Improving Life Expectancy Rates, Risk of Premature Death is Still Significant for Americans, New Study Shows
9. Primary biliary cirrhosis more severe in African-American and Hispanic patients
10. AOA President Calls on Congress to Reauthorize SCHIP and Take Action to Ensure Health Care Coverage for All Americans
11. American Chemical Societys Weekly Presspac -- Sept. 5, 2007
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/26/2016)... ... May 26, 2016 , ... Georgia State University ... specialty academic programs. , Answering to the increasing demand for curricular specializations, the ... law, and environmental and land use law. ,  , “The demand for lawyers ...
(Date:5/26/2016)... ... May 26, 2016 , ... The Woodlands at John Knox ... new model of care for living and healing, celebrated its grand opening, today. The ... a Real Home provided by Empowered Staff. , “This is an incredibly fulfilling time ...
(Date:5/26/2016)... ... May 26, 2016 , ... MadgeTech will be showcasing its line of ... Warner, New Hampshire at the MadgeTech headquarters. With products sold in more than 100 ... government agencies, including NASA. , In 2012, NASA strategically set up 17 RHTemp101A ...
(Date:5/26/2016)... ... ... An April Gallup survey found rising health care costs to be the top ... Living (SHSL) may not share those same worries thanks to a new bundled ... while holding the line on increasing their contributions, including premiums, deductibles and the portions ...
(Date:5/26/2016)... ... May 26, 2016 , ... Leadership ... solutions, today announced the organization has earned its ISO 13485 certification, indicating the ... compliant with all rules and policies associated with ISO quality standard 13485. ...
Breaking Medicine News(10 mins):
(Date:5/27/2016)... , May 27, 2016 ... the Dario™ Diabetes Management Tool, today announced that the Company,s ... the Marcum MicroCap Conference being held June 1-2 in ... Invitational, being held June 7-9 in Los Angeles, ... will discuss recent corporate and operational milestones, including the U.S. ...
(Date:5/27/2016)... Amarantus BioScience Holdings, Inc. (OTCQX: AMBS), ... Neurology and Orphan Diseases, today announced that President & CEO ... conferences: SeeThru Equity MicroCap Conference   ... City , NY When: Tuesday, May 31 st ... Where: Grand Hyatt Hotel, 109 East 42 nd ...
(Date:5/26/2016)... TARE (Transarterial Radio-embolization) Using ... and Overall Decreased Use of Hospital Resource ... specialist healthcare company, has today announced the publication ... of ISPOR (International Society for Pharmacoeconomics and Outcomes ... using yttrium-90 glass microspheres is associated with cost ...
Breaking Medicine Technology: