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American Red Cross Defends Use of Emblem and Mission
Date:12/20/2007

Johnson & Johnson's complaint against humanitarian organization distorts

history and law

WASHINGTON, Aug. 10 /PRNewswire-USNewswire/ -- In response to the August 8 lawsuit filed against it by Johnson & Johnson (J&J), the American Red Cross today released a detailed rebuttal, providing the legal and historical framework for its use of the red cross emblem.

"The mission of the Red Cross is to prevent, prepare for and respond to disasters and emergencies, and people look to the Red Cross emblem and see a worldwide symbol of humanitarianism," said Mark W. Everson, President and CEO of the American Red Cross. "The Red Cross will vigorously defend and protect our emblem and mission."

The Red Cross has been selling first aid kits commercially in the United States since 1903. Until now, J&J has never challenged this activity. In fact, for over 100 years, J&J and the Red Cross have enjoyed their concurrent right to use the Red Cross emblem.

By offering Red Cross first aid, health, safety and emergency preparedness products at retail locations, the Red Cross is reaching more families and making it easier for Americans to get prepared. The money the Red Cross receives in the sale of these products to consumers is reinvested in its humanitarian programs and services.

The Red Cross, a nonprofit, received only $2 million in revenue from the sale of its products in 2006. J&J, a corporation, received $53.3 billion in annual revenue in 2006.

"We hope that Johnson & Johnson will act as a good corporate citizen and recognize the right of the American Red Cross to use our own emblem to carry out our mission -- not stand in the way," Everson said.

"Our legal argument is based on solid substantiated facts," he continued. "J&J has taken a criminal statute intended by Congress to protect the American Red Cross and is now using it to distort history and the law."

THE FACTS AND LEGAL ISSUES IN JOHNSON & JOH
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SOURCE American Red Cross
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