Navigation Links
American Medical Association Launches e-Book Strategy with iPublishCentral from Impelsys
Date:8/25/2009

NEW YORK, Aug. 25 /PRNewswire/ -- Impelsys (www.impelsys.com), a global leader in electronic content delivery solutions, today announced that the American Medical Association (AMA) has launched an e-book portal using iPublishCentral (www.ipublishcentral.com), an easy-to-implement, cost-effective, self-service solution that allows publishers to market, distribute and monetize traditional print content through electronic channels.

"We chose iPublishCentral as our e-book platform because of its simple implementation and easy-to-use suite of solutions," said Frank Krause, Vice President and General Manager for Publishing at AMA. "In addition, because medical knowledge advances at a more rapid pace than the regular print publishing cycles, iPublishCentral gives us the ability to provide more frequent text updates to our most popular books without the added expenses of a new print run."

For instance, the e-book version of Guides to the Evaluation of Permanent Impairment, sixth edition, contains clarifications and corrections that were not defined until after the book published. The AMA has recently reprinted the book and is using this opportunity to introduce its existing customer base to the electronic version. Direct purchasers can currently receive a two-year subscription to the downloadable e-book as a replacement offer for the reprinted publication. iPublishCentral allows a migration path to a planned suite of e-products that will be available on Impelsys' iPlatform in the future.

"Today's customers want to access content in multiple ways, both print and online," said Krause. "Our customers can now easily read, download, create and manage purchased books, in addition to print. We want our customers to access the information in their preferred way."

Any publisher's audience will benefit from using iPublishCentral because their titles retain their traditional print book look and feel, while using new electronic features such as search, book marking and user personalization. The result is more convenience, choice and control.

"By going online with iPublishCentral, the AMA has taken an important step towards reaching out to their community online and offering them the flexibility and benefit of accessing AMA-published content from anywhere," said Sameer Shariff, CEO of Impelsys.

About The American Medical Association

The American Medical Association helps doctors help patients by uniting physicians nationwide to work on the most important professional and public health issues. Working together, the AMA's quarter of a million physician and medical student members are playing an active role in shaping the future of medicine. For more information on the AMA, please visit www.ama-assn.org. For more AMA news, follow us on Twitter at: http://twitter.com/AmerMedicalAssn.

About Impelsys

Impelsys, a leader in providing electronic content delivery solutions to the global publishing market, helps its clients compete, evolve and grow in an increasingly complex marketplace. Impelsys-powered technologies like iPlatform(TM) and VirtualPages(TM) and solutions like iPublishCentral(TM) help publishers increase their revenues by delivering content online quickly and cost effectively. Impelsys' passion for client success has helped it build long-term partnerships with its customers becoming critical in the client's electronic delivery strategy. Leading clients include McGraw-Hill, Elsevier, Wolters Kluwer, Benchmark Education, Marshall Cavendish and Houghton Mifflin. Headquartered in New York, Impelsys operates across North America, Europe and India. For more information, please visit www.impelsys.com.


'/>"/>
SOURCE Impelsys
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Many Older Americans Have Active Sex Lives
2. Despite grumbling, most Americans say they are happy at work
3. Record Number of Americans Lack Health Insurance
4. Longaberger Expands Horizon of Hope Campaign to Build Support for American Cancer Societys Breast Cancer Initiatives
5. AUDIO from Medialink and Pfizer: Number of Uninsured Americans Grows to 47 Million
6. New Survey Shows Americans are Still Concerned About Food Safety, Yet Still Not Smart About What They Like to Eat
7. Novo Nordisk Appoints New Leader of North American Business
8. Amid Improving Life Expectancy Rates, Risk of Premature Death is Still Significant for Americans, New Study Shows
9. Primary biliary cirrhosis more severe in African-American and Hispanic patients
10. AOA President Calls on Congress to Reauthorize SCHIP and Take Action to Ensure Health Care Coverage for All Americans
11. American Chemical Societys Weekly Presspac -- Sept. 5, 2007
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/13/2017)... IL (PRWEB) , ... October 13, 2017 , ... ... which established the certification process to promote standards of excellence for the field ... Symposium, scheduled for March 22 – 25, 2018 in Orlando, Florida at the ...
(Date:10/13/2017)... ... 13, 2017 , ... Lori R. Somekh, founder of the Law Office ... of elder law and special needs planning attorneys. “Membership in ElderCounsel helps our office ... forum to network with elder law attorneys nationwide,” said Somekh. , ElderCounsel ...
(Date:10/13/2017)... RIDGE, N.J. (PRWEB) , ... October 13, 2017 , ... ... annual Holly Day Market. Featuring a collection of specialty vendors and unique items from ... of personalized and quality-focused health and wellness services offered by the VNA. The ...
(Date:10/13/2017)... ... October 13, 2017 , ... Yisrayl Hawkins, Pastor and Overseer at The ... the most popular and least understood books in the Holy Scriptures, Revelation. The Book ... have baffled scholars for centuries. Many have tossed it off as mere rubbish, but ...
(Date:10/13/2017)... ... ... Journey: From the Mountains to the Mission Field”: the story of a missionary couple ... From the Mountains to the Mission Field” is the creation of published author, Carole ... and currently teaches a class of ladies at her church, which she has taught ...
Breaking Medicine News(10 mins):
(Date:10/2/2017)... 2, 2017  Eli Lilly and Company (NYSE: ... the third quarter of 2017 on Tuesday, October 24, ... that day with the investment community and media to ... conference call will begin at 9 a.m. Eastern time. ... live webcast of the conference call through a link ...
(Date:10/2/2017)... announces the European launch of their new low volume, high throughput ... Cambridge, U.K on October 4th. The new ... unprecedented speed and sensitivity while using far less sample volume through ... ... ...
(Date:9/28/2017)... , Sept. 28, 2017 Hill-Rom Holdings, Inc. ... earnings conference call and webcast on Friday, November 3, ... (EDT) and ending at approximately 8:30 a.m. (CDT) / ... the company,s 2017 financial performance and guidance for 2018, ... initiatives to enhance operational performance, and long-range financial outlook ...
Breaking Medicine Technology: