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American College of Physicians Chooses iPublishCentral to Launch its e-Book Strategy
Date:5/20/2009

ACP content now available online to read, share, or purchase.

New York, NY (Vocus) May 20, 2009 -- Impelsys (www.impelsys.com), a global leader in electronic content delivery solutions, today announced that the American College of Physicians (ACP) has launched its e-book portal using iPublishCentral (www.ipublishcentral.com), an easy-to-implement, cost-effective, self-service solution that allows publishers to market, distribute and monetize traditional print content through electronic channels. ACP has made more than 40 books available online for purchase in digital format on their new e-book site, http://www.acppress-ebooks.com/.

“ACP Press chose iPublishCentral as our platform to deliver and distribute our digital content because it is a simple, easy-to-use solution suite,” said Steven E. Weinberger, MD, FACP, ACP’s deputy executive vice president and senior vice president for medical education and publishing. “Our readers can now easily read, download, create and manage purchased books. They can even sample content through the ViewInside feature and, using a viral marketing tool, share information about ACP books by placing a widget of the book on a blog, Web site or social networking site.”

Readers benefit from iPublishCentral because they can retain the look and feel of a traditional print book, while relying on electronic features such as search, bookmarking and user personalization. The result is more convenience, choice and control.

“By going online through iPublishCentral, ACP Press has taken an important step towards reaching out to their community online and offering them the flexibility and benefit of accessing ACP Press content from anywhere,” said Sameer Shariff, CEO of Impelsys.

Best sellers like Drug Prescribing in Renal Failure, How to Report Statistics in Medicine, Medical Care of the Pregnant Patient, The Quotable Osler, and more are available for digital download. ACP’s complete catalog will be available starting this fall.

About The American College of Physicians   
The American College of Physicians (www.acponline.org) is the largest medical specialty organization and the second-largest physician group in the United States. ACP members include 128,000 internal medicine physicians (internists), related sub-specialists, and medical students. Internists specialize in the prevention, detection and treatment of illness in adults.

About Impelsys:
Impelsys, a leader in providing electronic content delivery solutions to the global publishing market, helps its clients compete, evolve and grow in an increasingly complex marketplace. Impelsys-powered technologies like iPlatform™ and VirtualPages™ and solutions like iPublishCentral™ help publishers increase their revenues by delivering content online quickly and cost effectively. Impelsys’ passion for client success has helped it build long-term partnerships with its customers becoming critical in the client’s electronic delivery strategy. Leading clients include McGraw-Hill, Elsevier, Wolters Kluwer, Benchmark Education, Marshall Cavendish and Houghton Mifflin. Headquartered in New York, Impelsys operates across North America, Europe and India. For more information, please visit www.impelsys.com.

Media Contact:
Christopher Capot
KNB Communications
212-505-2441
ccapot @ knbpr.com

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Read the full story at http://www.prweb.com/releases/Impelsys/iPublishCentral/prweb2440854.htm.


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