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American Airlines Launches 2009 'Miles for the Cure' Campaign to Benefit Susan G. Komen for the Cure
Date:5/6/2009

AAdvantage Members Can Honor Mom, Receive Miles with Donations

FORT WORTH, Texas, May 6 /PRNewswire-FirstCall/ -- As Mother's Day approaches, American Airlines launches its 2009 Miles for the Cure(R) fundraising campaign, which rewards donors with five AAdvantage(R) miles for every dollar they contribute to Susan G. Komen for the Cure(R) with a minimum $25 donation.

American's customers can support the fight against breast cancer by simply visiting www.aa.com/komen to make a donation. In addition to general contributions, gifts can be made to celebrate and honor a loved one's survivorship or in memory of a loved one or friend. When an "In Honor" or "In Memory" gift is received, Komen for the Cure will send a personalized tribute card to the person or family indicated, notifying them of the donation without revealing the amount.

In 2008, Miles for the Cure came close to the $1 million mark, thanks to contributions from nearly 11,000 AAdvantage members.

"We again invite our customers to join us in the fight against breast cancer, and Miles for the Cure is a wonderful way do so, especially with Mother's Day coming up," said Roger Frizzell, American's Vice President - Corporate Communications and Advertising. "American is honored to support an organization and a cause about which we know our customers and employees care so deeply."

"American Airlines has been a tremendous partner to us over the years and we are so grateful to American and its customers for continuing Miles for the Cure to help raise funds in our quest to save lives and end breast cancer forever," said Katrina McGhee, Vice President of Marketing, Susan G. Komen for the Cure. "Miles for the Cure provides a terrific opportunity to show the special women in our lives how much they mean to us this Mother's Day."

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SOURCE American Airlines
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