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America On the Move and More Than 1,500 YMCAs Kick Off Steptember 2007
Date:9/4/2007

Nationwide activities encourage Americans to move more and eat smart

BOSTON, Sept. 4 /PRNewswire-USNewswire/ -- As part of its national response to a recent report that again this year, obesity rates climbed in 31 states across the U.S., today America On the Move Foundation(R) (AOMF) and YMCA of the USA's YMCA Activate America(R) initiative kicked off Steptember 2007 -- a national, month-long celebration highlighting the benefits of healthy, active living.

AOM's research-based programs encourage people to move more and eat smart by making two small daily changes:

-- Take 2,000 more steps (about 1 mile)

-- Eat 100 fewer calories (about a tablespoon of butter)

"Again this year, 31 states reported obesity rates have climbed," said James O. Hill, Ph.D., AOMF co-founder and professor of pediatrics and medicine at the University of Colorado and Health Sciences Center. "Obesity is a public health crisis that AOM is determined to help solve -- with simple steps. Our research proves that making small, manageable changes can help control weight and overall health."

Throughout the month of September, Americans can visit http://www.americaonthemove.org to participate in the Steptember campaign. By pledging to make two small changes each day, Americans are eligible for a chance to win prizes. Each day, one online participant will win an iPod shuffle. Additionally, at the end of the month, one lucky participant will win a $500 shopping spree at DICK's Sporting Goods.

Throughout the month of September, AOM activities include:

-- AOM Week with the YMCA. From Sept. 22 to 27, more than 1,500 YMCAs

across the country will participate in AOM Week with the YMCA and host

activities that inspire individuals and families to take small steps

and get active.

-- Community Involvement. In addition to widespread participation from

YMC
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SOURCE America On the Move Foundation
Copyright©2007 PR Newswire.
All rights reserved

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