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Alternative to LASIK Increases Momentum with U.S. Consumers
Date:7/14/2008

testimonials including several celebrity patients. The site also provides web content that will serve as a seamless extension of our customer's websites. The site will be launched officially today Monday July 14th and can be accessed at: http://www.visianinfo.com.

In June, STAAR announced plans for a consumer awareness internet campaign for the Visian ICL, based around surgeons' practices and to be conducted via a new website, http://www.mybesteyes.com. Prospective Visian ICL patients will be invited to submit a one-minute video on why they opted for Visian versus other options, potentially including LASIK, earning them the possibility of winning a no-charge procedure. Web sites for the campaign are currently being developed for leading Visian ICL physicians around the country and the local contests are expected to begin next month at which time there will be an announcement of the contest rules. Finalists from local practices will be entered in a national internet-based contest in which the winning submission will be selected based on the most votes from site visitors.

About STAAR Surgical

STAAR is a leader in the development, manufacture and marketing of minimally invasive ophthalmic products employing proprietary technologies. STAAR's products are used by ophthalmic surgeons and include the Visian ICL, a tiny, flexible lens implanted to correct refractive errors, as well as innovative products designed to improve patient outcomes for cataracts and glaucoma. Manufactured in Switzerland by STAAR, the ICL is approved by the FDA for use in treating myopia, has received CE Marking and is sold in more than 40 countries. More information is available at http://www.staar.com.

The contest for prospective Visian ICL patients will be administered through participating local practices in the U
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SOURCE STAAR Surgical Company
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