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Alessi Skin Care Aligns With Celebrity Socialite Fabian Basabe to Raise Awareness for Their 'Face Forward' Campaign
Date:2/15/2008

SEE IT ALL UNFOLD ON THE LIFETIME CHANNEL'S RUNAWAY HIT 'TOP THIS PARTY'

TONIGHT (FRIDAY THE 15TH) AT 10/10:30 ET/PT

BEVERLY HILLS, Calif., Feb. 15 /PRNewswire/ -- While world renown Biochemist and facial plastic surgeon Dr. David Alessi may have developed a line of the hottest and most sought after anti-aging products in the country, it is his wife and CEO of Alessi Skin Care, Deborah Alessi, taking the company to the next level by forging relationships that will forever change the face of humanity -- literally and figuratively.

Not only did both Alessis develop a successful company (http://www.alessiskincare.com) built on superior biochemistry, but they also built-in a component that arranges for a percentage of all product sales to go toward the physical and emotional reconstruction of battered women and children victimized by domestic and/or gang-related violence -- individuals who are incapable of affording the fees associated with proper internal and external repair. That remarkable component is their non-profit organization, "Face Forward" (http://www.facela.net). Established in 2007, the organization is making great strides to elevate awareness, while putting resources toward a problem that affects far too many households.

The Alessis have been searching for the right individual to step in and act as a champion for the cause and push the organization into the spotlight. The Alessis are proud to announce that their search has come to an end. They have officially named celebrity socialite Fabian Basabe (http://www.fabianbasabe.com) as the organization's spokesperson and they couldn't be more enthusiastic. Like everything he does, Fabian kicked off the relationship in style by hosting a monumental party in Las Vegas -- a party that will be featured tonight (Friday the 15th) on the Lifetime Channel's hit show "Top This Party" (http://www.mylifetime.com/on-tv/shows/top-party). Fabian plans on hosting several more events to benefit the organization but the first is not to be missed. The Alessi-Basabe connection will take a household epidemic out of the shadows ... and onto the red carpet where it cannot be ignored.

For more information, please contact jed@streetrelations.com or visit http://www.alessiskincare.com.


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SOURCE Alessi Skin Care
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