Navigation Links
African American Office of Gay Concerns (AAOGC) To Launch 'Status Is Everything' HIV Testing Campaign
Date:10/27/2009

NEWARK, N.J., Oct. 27 /PRNewswire/ -- Beginning January 2010 in Newark, African American men who have sex with men will be targeted by an HIV Testing social marketing campaign titled "Status Is Everything" organized by the African American Office of Gay Concerns (AAOGC) of Newark. "Status Is Everything" aims to encourage African American men, particularly young men who have sex with men, to get HIV tested and reduce risky behaviors. AAOGC will unveil the "Status Is Everything" brand and outreach components on World AIDS Day, December 1, 2009. Funding for "Status Is Everything" is provided by the New Jersey Department of Health and Senior Services as part of the department's HIV prevention efforts aimed at high-risk African American men.

Preview Campaign Photo Shoot: http://tinyurl.com/YKSYXSM

Campaign Website: www.StatusIsEverything.org, (January 2010 Launch)

"Our focus groups with young African American gay men have shown that "Status Is Everything" must use new media to reach and impact their demographic. We will market the campaign using mobile text messaging, viral videos, Facebook, YouTube, Twitter, as well as billboards and palm cards, print and online ads," adds Gary Paul Wright, Executive Director of AAOGC. AAOGC has retained FEMWORKS, Newark's premier multicultural marketing agency, to lead the creative and communications plans for the social marketing campaign.

The "Status Is Everything" campaign is designed to provide referrals to partnering local HIV testing centers in Newark that are preferred by young African American gay men and offer confidential and convenient testing services. A testing candidate will be able to receive referral services through their mobile device, online at www.StatusIsEverything.org, or through the New Jersey hotline 1-866-HIV-CHECK. A thorough evaluation will be conducted by the HIV Prevention Community Planning Support and Development Initiative of Rutgers University.

About African American Office of Gay Concerns (AAOGC)

AAOGC's mission is to comprehensively serve as a resource for the well-being of Gay men of color, inclusive of, but not limited to the gay, bisexual, transgendered and questioning communities through outreach, education and compassionate care. The African American Office of Gay Concerns is committed to delivering quality HIV/AIDS services to the Gay community in the Newark Area. We provide an array of services focusing on changing individual behavior. This is accomplished through our interaction with our consumers and developing an understanding of their needs. For more information about AAOGC or Status Is Everything, please call 973-639-0700 or visit www.AAOGC.org.

SOURCE African American Office of Gay Concerns (AAOGC)


'/>"/>
SOURCE African American Office of Gay Concerns (AAOGC)
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Scientists detect presence of marburg virus in african fruit bats
2. Primary biliary cirrhosis more severe in African-American and Hispanic patients
3. The African Medical and Research Foundation (AMREF) Honors Merck & Co., Inc. with Global Corporate Philanthropy Award
4. Safe Blood for Africa Foundations African Club 25 Greatly Reducing HIV Infections in African Youth
5. Older African-American men with HIV often have sex without condoms
6. National Conference Aims to Eliminate Disparities in Cancer Treatment and Deaths for African Americans
7. JAMA study shows what works in treating HIV-infected African children
8. Education program leads to lasting improvement of cancer knowledge in African Americans
9. Education program leads to lasting improvement of cancer knowledge in African-Americans
10. Breast cancer is more aggressive in African-American women
11. Scientists discover genetic variant associated with prostate cancer in African Americans
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:4/29/2016)... (PRWEB) , ... April 30, 2016 , ... ... engineer of patented products, announces the Pick Up Springboard, an automotive invention that ... Light Truck Manufacturing industry is worth $162 billion," says Scott Cooper, CEO and ...
(Date:4/29/2016)... ... April 29, 2016 , ... In an article ... divorcee, shares her enthusiasm for Botox and lip injections, which she underwent in order ... oriented Coachella Valley Music and Arts Festival. The article explains that Ms. Mirmelli’s situation ...
(Date:4/29/2016)... ... April 29, 2016 , ... Memorial Healthcare System Graduate ... Education (ACGME) that it has received accreditation for its residency program on Physical ... programs that Memorial is currently pursuing, including Pediatrics and Internal Medicine. This accreditation ...
(Date:4/29/2016)... (PRWEB) , ... April 29, 2016 , ... Our bodies ... effective way to confront and deal with these stressors is to adopt a more ... be good for you. Risa Groux, a certified Holistic Nutritionist and the creator of ...
(Date:4/29/2016)... ... April 29, 2016 , ... The American workforce is ... even security. Most importantly, employees are the single most important asset in creating ... so unhappy? , Just under half of American workers are emotionally checked out ...
Breaking Medicine News(10 mins):
(Date:4/27/2016)... , April 27, 2016 ... addition of the  "Global Anesthesia Disposables Market ... http://photos.prnewswire.com/prnh/20160330/349511LOGO ) ,The global anesthesia ... a CAGR of 4.03% during the period ... a major threat to patients, safety. Organizations ...
(Date:4/27/2016)... FRANCISCO , April 27, 2016 ... expected to reach USD 2.06 billion by 2022, ... Research, Inc. Increasing consumer awareness towards a healthy ... the next seven years.      (Logo: ... diet intake coupled with rising health treatment expenditure ...
(Date:4/26/2016)... 2016 Hill-Rom Holdings, Inc. (NYSE: HRC ... the Deutsche Bank 41 st Annual Health Care Conference ... You are invited to listen to the live discussion ... it directly at http://edge.media-server.com/m/p/mr4uxgas . A recorded replay of ... the live event and accessible at the links above until ...
Breaking Medicine Technology: